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On day 3 of our ecommerce marketing audit series, Ben is talking email stats. What should you be looking for? How much is every email address you collect worth? What percentage of revenue does your email marketing drive? Here's what to look for and the benchmarks you need to know. Because when you start with an understanding of where you are today, you'll know how to improve tomorrow.
Privy presents Ecommerce Marketing School with Val Geisler, part of the Triple Whale Network. A podcast to help you scale your Shopify store and learn from the best in the biz. Every Tuesday and Thursday you'll hear from an ecommerce expert and get the tactical advice you need to grow your brand.