Work Less, Earn More

What if you could reclaim 10+ hours a week without working harder, waking up earlier, or finally finding the perfect productivity system? Grab my free 10-episode series, The $100K Method, for the systems that let me build a business that doesn't need me in every corner of it: https://www.gillianperkins.com/100k-method-signup

Delegation sounds simple: hire help, hand things off, get your time back. In reality, it often creates more questions and more management, unless you build the right structure around it. This week I'm joined by Gina Cotner, founder and CEO of Athena Executive Services, one of the top US-based executive assistant agencies. Gina's spent the last decade pairing highly skilled EAs with busy founders and executives, and she doesn't just treat delegation as an outsourcing task. She teaches leaders how to build trust, transfer real ownership, and create accountability so their business runs better without them doing everything.

In This Episode, I Cover:
  • Why delegating a task doesn't automatically buy you your time back
  • The one habit that turns a hire into a task-doer instead of a real partner
  • Why the first 30 days with a new hire matter more than any month after
  • The exact three questions Gina uses to hand off a project and make it truly theirs
  • What a US-based executive assistant actually costs, and how that compares to overseas VAs and solo freelancers
  • How to tell early whether you've hired the wrong person for the role
Special Offer for Work Less, Earn More Listeners

Receive 5 free hours of service added to your first full month of work with Athena Executive Services (AES) — a $275 value! Just mention this offer during your first call with them.

Connect with Gina Cotner:
Website: https://www.athenaexecutiveservices.com/
LinkedIn: https://www.linkedin.com/in/athenaea/
Instagram: https://www.instagram.com/aes_executive_assistants

Grow Your Online Business:
Free training, Small Business 101: https://gillianperkins.com/free-training-small-business-101/
The $100K Method (free 10-episode podcast series): https://www.gillianperkins.com/100k-method-signup

Connect with Gillian:
Website: https://gillianperkins.com 
Instagram: @GillianZPerkins

What is Work Less, Earn More?

Work Less, Earn More is the podcast that explores how to get the most out of every hour you work. Gillian Perkins brings more than a decade of experience as an entrepreneur and educator to help you design a business that's not only flexible and fulfilling, but highly profitable. She shares strategies that are working in her own business to save time and maximize profits. She also features interviews with successful business owners on how they’re achieving big things in their businesses with crazy-little time investment. Share Work Less, Earn More with an overworked entrepreneur you know who could use a change of pace!