Today Andy brings another amazing round-table discussion with Brandon Fluharty, enterprise sales professional, and Founder of Be Focused, Live Great. Kyle Williams, enterprise seller and sales leader for companies such as Google, and the founder and CEO of Brickstack. And Meghann Misiak, sales enablement professional, sales coach, and Founder of The Path To Presidents Club.
The group shares their expertise and insights on how to redefine success in sales by focusing on performance and the human-centered buyer-first approach.
They explore the importance of psychological safety, ownership, and agency in sales, and why sales effectiveness should go beyond just achieving results. They ask the big question - why do people stay in sales? They discuss how winning the customer's business, at its core, is knowing that you helped them assess their options and form a deeper understanding of their needs. And dig down a few layers into assessing win rate data and knowing that when you play, you win.
Host Andy Paul is the expert on modern B2B selling and author of three best-selling, award-winning sales books, including his latest Sell Without Selling Out. Visit
andypaul.com to subscribe to his newsletter for even more strategies and tips to accelerate your win rate!
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What is The Win Rate Podcast with Andy Paul?
The world's best conversations about B2B selling happen here. This exciting new podcast from Andy Paul, the creator and host of the Sales Enablement Podcast (with 1200+ episodes and millions of downloads) is focused on the mission of helping increase your win rates by winning a bigger percentage of the deals in your pipeline. In this unique round table format, Andy and his panel of guest experts share the critical sales insights, sales perspectives and selling skills that you can use to elevate your sales effectiveness and create the buying experiences that influence decision-makers to buy from you. Host Andy Paul is the expert on modern B2B selling and author of three best-selling, award-winning sales books, including his latest Sell Without Selling Out. Visit andypaul.com to subscribe to his newsletter for even more strategies and tips to accelerate your win rate!