Wear Who You Are

Mahima Santhanam hired me more than 10 years ago, and since then, it’s been a pleasure to evolve together through careers, big life moments, and, of course, style brands. In today’s episode, we talk about her life in advertising, her commitment to a more sustainable life (and style), and how her upcoming nuptial outfits highlight the joy of the union!

Episode Resources:
Shop Your Spring Style Personalities

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What is Wear Who You Are?

Every person has a style, and every style deserves support. Enter your style strategy cheerleader and founder of BU Style, Natalie Tincher. Since 2010 Natalie has worked with hundreds of personal clients as well as large corporations and a major global news network—and she is here to guide you.

In this podcast, you will gain clarity and insights on how to connect your style with your authentic self through Natalie's style expertise as well as interviews with other style-supporting guests like designers, clients, and other professionals in and out of the fashion industry.

Whether you love fashion, fear fashion, or fall somewhere in between, it doesn't matter. This isn't about fashion; it's about exploring who you are and how to own your unique style identity. This podcast will help you cut through the noise and examine your personal style holistically so you can "wear who you are" every day.