Operating a successful purpose-led company comes with its share of challenges — even to the companies that excel at it. Driving meaningful impact, investing in a sustainable future, and fostering employee engagement all require strategic decision making and often significant internal transformations.
So how are the best companies navigating these challenges? An unwavering commitment and a well-defined strategic approach set purpose-driven champions apart from their peers. At PwC, this is brought to light through “Positive Equation,” the company’s purpose strategy, as well as its values, which are ingrained in day-to-day operations.
We invited Shannon Schuyler, Chief Purpose & Inclusion Officer at PwC, to return to Purpose 360 to speak about the nuances and challenges of maintaining a purpose-driven approach through the lens of her work, challenges, and progress at PwC.
Listen for insights on:
- Using values as a driving force to support your organization’s purpose
- How PwC reorganized internally to align with its purpose strategy
- Engaging employees through their personal purpose
- Early predictions for 2024
Resources + Links:
- (00:00) - Welcome to Purpose 360
- (01:19) - PwC's Shannon Schuyler
- (02:29) - Shannon's Role
- (04:51) - Shifting Purpose and Integrating It
- (07:18) - My Story, Your Story
- (10:39) - Shared Assets
- (11:26) - New Equation and Challenges
- (13:25) - Coaching
- (14:33) - Chief Culture Officer
- (15:10) - Values in Embedding Purpose
- (20:05) - Externally
- (24:09) - Longer Shutdowns
- (26:47) - 2023 Predictions
- (28:54) - 2024 Predictions
- (29:43) - Last Thoughts
- (31:06) - Wrap Up