Yellow Cab

Wouter de Vries is an alumnus from the MSc Entrepreneurship at the RSM and co-founder of YourSurprise. What started out in an attic above an Omoda store in 2005, YourSurprise has become the largest online personalised gift shop. During our chat, Wouter touched upon the initial founding days of YourSurprise, why the founders (Wouter and Gerbrand) bootstrapped their business, what major pivots they made when impressively scaling their business and YourSurprise's highly entrepreneurial, family-like company culture (in the words of Wouter: ‘if you are good for the people, the people are good for you’). We recorded our conversation from YourSurprise's beautiful head office in Zierikzee. Enjoy listening and get inspired!

What is Yellow Cab?

The Yellow Cab podcast takes you inside the entrepreneurial mindset of inspiring alumni entrepreneurs from the Erasmus University Rotterdam. Get into the yellow cab with us, take in the lessons learned from our founders, and boost your own entrepreneurial drive!