Feeling like a one-note and ready to switch it up? This week I’m joined by multi-facetted entrepreneur, model, brand ambassador and father Luke Ditella. We speak all about diversifying your brand and how to have the whole package without sacrificing what makes you happy. Luke has seen and done it all so he gives us some great tips on how to juggle the right balance of all your endeavors and projects. Social media is an unusual paradox and Luke points out the latest importance of a niche and how to properly categorize your brand in your industry without overkill. Organic passion, vulnerability and not being afraid to color outside the lines will grow and diversify your brand like you’ve never expected.
Have a side hustle? Want to quit your day job and start your dream job? You're in the right spot. BRAND: ME! is the podcast that brings you into the multi-faceted world of brand building, the power of social media, and personal branding. You'll be inspired by thought leaders and brand-builders and learn everything there is to know when it comes to running your own empire - from launching a developing your logo, winning on social media, to getting press and going viral. Your host, Preston Konrad, is a lifestyle expert, creative director & television personality based in New York City. Preston brings 15 years of experience working with storied lifestyle brands, such as Ralph Lauren, Belstaff, and American Eagle Outfitters, as well as starting his own lifestyle brand, and a creative marketing agency.