A business is creating value for its customers. But to do that effectively, you need your whole organization aligned in creating and maintaining an excellent user experience. Having a journey-led organization allows you to have one common denominator for all teams to understand what are the priorities from the user perspective. In this episode, Kyle and Jochem discuss the benefits of being journey-led, the tools to get there, and so much more!
Show Notes
Description
A business is creating value for its customers. But to do that effectively, you need your whole organization aligned in creating and maintaining an excellent user experience. Having a journey-led organization allows you to have one common denominator for all teams to understand what are the priorities from the user perspective. In this episode, Kyle and Jochem discuss the benefits of being journey-led, the tools to get there, and so much more!
Jochem van der Veer
As Co-Founder & CEO of
TheyDo, the customer journey management solution for enterprises, Jochem van der Veer is pushing the boundaries of modern CX management, enabling true cross-team collaboration in today’s increasingly virtual world.
Having worked in interaction and UX design for 10+ years, Jochem is well-versed in the power of truly walking in your customer’s shoes and passionate about helping companies transform towards a customer-centric way of working. His latest SaaS venture, TheyDo, is a platform that enables companies to visualize, standardize, and scale journey management so that their business goals align with customer needs.
Links from the Show
More by Kyle:
What is Prodity: Product by Design?
Fascinating conversations with founders, leaders, and experts about product management, artificial intelligence (AI), user experience design, technology, and how we can create the best product experiences for users and our businesses.