Increasing MRR should be every eCommerce brand's focus. But, it’s a complicated machine of moving parts. As Wilson puts it, “anything that’s complicated can be simplified and broken down into its individual inputs”. Tune in as Wilson breaks down his model for increasing MRR at Kettle & Fire in a simple, strategic manner.
What is Playing for Keeps?
Retaining customers has never been more important for eCommerce businesses. Join Kristen LaFrance, eCommerce retention specialist and head of community at Churn Buster, as she interviews guests from the top subscription businesses to learn how the best in the DTC space are retaining customers. If you're growing a subscription based business, running a subscribe and save program on your site, or just plain interested in hearing stories from the top DTC businesses, Playing for Keeps is for you.