How Music Charts

Today’s guest is Jacob Fowler, Chief Technology Officer at The Orchard. In four years, Fowler rapidly worked his way up the chain of the music distribution giant from Product Manager to Director of Product to SVP for Engineering and Product and then to his current role as CTO, starting in February 2020. On this episode, we talk with the music industry exec about music tech, mobile apps, and signals that artists and their teams should look out for in their streaming and social media data.

Show Notes

Today’s guest is Jacob Fowler, Chief Technology Officer at The Orchard. The company is “a pioneering music dis­tri­b­u­tion company and top-ranked video network … [with] local reps in 45 markets. From digital retailers and physical stores to performance rights societies, [The Orchard’s] partnerships help amplify your reach and revenue across multiple business verticals.”

Graduating from the University of Michigan with a degree in Political Science & Southeast Asian studies, Fowler first spent three years at 2U, a publicly-traded educational tech company. Moving from a role in Admissions to Business Analyst, it was then his first stint as Product Manager that transitioned him to The Orchard in 2016. The avid Red Sox fan then rapidly worked his way up the chain from Director of Product to SVP for Engineering and Product and then to his current role as CTO, starting in February 2020.

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What is How Music Charts?

Welcome to How Music Charts, a music business podcast by Chartmetric. Join the music industry's brightest minds as they bridge data, culture, and creativity in real time. Looking for more? Sign up for a free account at chartmetric.com, subscribe to Beats & Bytes at blog.chartmetric.com, and reach out on our socials.