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Sangram here. Again, another on the move series today. How is it? My son's practice

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and his coach said something that I think applies to both business and in real life. His coach, when

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they're all the kids were playing. If, you know, tennis is a very, very crazy sport, but you really

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have to work by yourself. have to motivate yourself. You have to get going every day. You have

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to wake up at like 536 and there's no team. It's just you. You need to fight yourself every single

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day, which is, I think, the part of what every founder, every CEO goes through. We're not waiting

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for somebody to set a meeting with you. You actually create meetings, you create sales, you

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create solutions. You create even bigger problems in some ways so that you can solve those problems

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because there's a bigger payout for that. Right? So this is what happened. His coach, like a 25 year

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old really, really strong athlete, he asked my son and there are a few other people that were

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playing, you know, like they were all practicing. And he looked at them how they were practicing.

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And he asked this question to them. He just stopped everybody and said, hey, come on up here,

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come on up here. And he asked all of them. He made them like 3 or 4 of them standing in line. And he

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said, are you here to win? And everybody just chuckled and said, yeah, of course we're here to

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get them to play tennis. And they were like. And then he looked at them and said, I'm kind of

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confused. I don't understand if you all want to win, why don't you play like you want to win right

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here, right now? And they're like, well, it's practice. And I know Jonathan, I don't know this

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person. Like all seven. They started to give all these excuses. And then he said to them something

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that applies so much to the entrepreneurial founder, to a high performing leader out there,

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which is you play to win. It doesn't matter where it is, how it is, who it is with you play to win.

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And all the kids were a little bit shocked by it and he said, now go there and play to win. Don't

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give me anything. I don't want any giggles. I don't want any fun things. This is not the time to have

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fun. This is time to win. And I kid you not. I saw the next 30 minutes of practice and every one of

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them were like, all in. They were like, ready to go. They're pushing themselves. And slowly but surely,

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in about 1050 minutes, the standard of everybody went high. All of a sudden, everybody was playing

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better than they thought they could. They were beating, taking a point off somebody that they

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couldn't because they just raised the standard. I think that's so much of what entrepreneurship is.

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The, the being a founder, being a CEO, being a high performing leader is to raise your standards. So

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the question that I have for you and me that I feel challenged with is that every sales call

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that I have, every marketing campaign that we're launching, every idea that we are experimenting

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with, are we doing to to win, or are we just doing for the sake of doing it? Because if we are, then

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we should not be surprised when the expectation of ourselves is so low that our results are low.

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But if you're playing to win, which means you know that the output should be ten times more, if the

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campaign should work so much better. If the call should go so much better, what I would do, I would

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be more prepared for the calls. I'll be more thoughtful about the campaigns I'm launching. I

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would be more in the experimentation. It doesn't really matter how and when I do it. I would do

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everything with more intentionality. That coach was treating and helping these young boys to

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become men that were high performing with raising their standard, not just when it's time to play in

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a in a level two like a high stakes game. But even when the stakes are super low, this coach was

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helping them recognize that if you don't practice to when when it comes to game time, you won't be

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able to to win at all because you just haven't trained your brain to do that. So all that to say

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is that in leadership, in life, in business, we have to play to win every single point, every single

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time. There is no excuse for playing lame. There is no excuse for not being prepared. There is no

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excuse for not doing what you know you should be doing in order to win. Play to win. And if you're

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ready, let's keep moving. I'll see you next time on the move series.