Do you struggle with crafting the perfect offer that your ideal clients just can’t resist? Then, don’t miss today’s episode! Melinda talks with Michael Maiden about what it takes to create an offer that both you and your prospects will be in love with.
Show Notes
Michael Maidens runs a coaching group called The Offer Academy. He helps knowledge-based businesses reach and impact millions of people online.
In this episode we discuss:
What makes an offer irresistible?
How using the right language can defuse resistance.
How to use your offer as a filter to attract the right clients for you.
Beta testing and reframing your services to get the best fit for you and your clients.
The three phases of creating an irresistible offer.
What to do if your offer isn’t as well-received as you thought it would be.
Getting your mindset in alignment with your offer.
Pricing your offer without hourly rates.
Addressing copy and language issues in your offer.
“ If we just go down and sit next to the person with the problem, and listen and feel, and then look at how we can help from there, then I feel like all the options and the noise and the chaos kind of disappears.” – Michael Maidens
Over the past 15 years, Michael has built a business and lifestyle around helping knowledge based businesses reach and impact millions of people online.
He has helped many businesses in the health and personal development industries launch digital products, physical products and innovated the way you launch documentaries online.
More recently, he has created a flagship product and coaching group called the Irresistible Offer Program, which enables others to see their magic in a new light and empowers them to fall in love with their offer, so others will too.
Towards the end of the interview, Melinda spoke of a program that is still in development. If you’d like to find out more about her Profitable Enrollment System Program, click here--> https://coachesconsole.com/enrollment-pc
Credits:
Guest: Michael Maidens
Host: Melinda Cohan
Producer: Cynthia Lamb
Executive producer: Danny Iny
Scripted and assembled by: Michi Lantz
Audio Post Supervisor: Evan Miles, Christopher Martin
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Where do coaches turn when they face a difficult situation with a client? Quite often, when coaching challenges arise, they reach out to a coach more senior than themselves. That’s the aim of Just Between Coaches — to be that trusted source of guidance for the coaching community.
Hosted by Melinda Cohan, coach and creator of The Coaches Console business management system, Just Between Coaches will answer the tough questions that coaches face every day. For example, what can I do if my client is lying? How do I deal with price resistance from prospects and clients? What if I want to fire a coaching client? And what the heck is a feeder course and why should I care?
This tactical podcast will provide a deep dive into one coaching topic per episode, which means searching for answers will be a breeze. It will also offer a simple way for listeners to refer other coaches who are grappling with those tough coaching questions. To submit a tough question you’re facing as a coach, put “JBC” in the subject line and send it to podcasts@mirasee.com.