Season 5 Episode 1 - Talking Loyalty, CRM and AI with Special Guest Tom Phillips

We've been away for a while but we're back with Season 5 of Everybody hates your brand.

We talk to Tom Phillips, who has spent over 20 years in Strategy working in some of the UK’s best marketing agencies with a focus on loyalty, CRM, and digital. He has worked on an impressive catalogue of brands including BP, Virgin, Costa Coffee, Nespresso, Halfords and Hotel Chocolat. Combined that gives him a great perspective and expertise worth listening to.

Show Notes

We've been away for a while but we're back with Season 5 of Everybody hates your brand.

We talk to Tom Phillips. Tom has spent over 20 years in Strategy, working in some of the UK’s best marketing agencies with a focus on loyalty, CRM, and digital – so a man after my own heart. 

He’s worked on brands like BP, Virgin, Costa Coffee, Nespresso, Halfords and Hotel Chocolat and shares that expertise in this season premiere. 

External resources:

• Tom's LinkedIn page - CLICK HERE

Audio-Visual assets:

• Imagery: Photo by Matthew Brodeur on Unsplash
• Music: Hot Thang by Daniel Fridell. CLICK HERE
• Music: You Oughta Know - Rockin' for Decades. CLICK HERE

What is Everybody hates your brand?

A regular podcast from marketing veteran Rob Voase (sometimes with his co-host Jen Clinehens), who discuss everything from CRM to Customer experience to Brand to Marketing careers (with occasional swearing. Sorry Mum).