Retail Remix

A whopping 81% of consumers plan to maintain or increase their digital usage, even as COVID-19 restrictions lift, according to a survey from FullStory. Is your business prepared to deliver an easy, friction-free experience?

During this episode of Retail Remix, Kirsten Newbold-Knipp, CMO of FullStory, and Elizabeth Simmer, Head of Onboarding & Professional Services, sit down to discuss some of the biggest issues consumers face while shopping online, and how these struggles ultimately impact their loyalty.

Show Notes

 
A whopping 81% of consumers plan to maintain or increase their digital usage, even as COVID-19 restrictions lift, according to a survey from FullStory. Is your business prepared to deliver an easy, friction-free experience? 
 
During this episode of Retail Remix, Kirsten Newbold-Knipp, CMO of FullStory, and Elizabeth Simmer, Head of Onboarding & Professional Services, sit down to discuss some of the biggest issues consumers face while shopping online, and how these struggles ultimately impact their loyalty. Listen to learn: 
  • Why digital experience is more critical than ever in an omnichannel world; 
     
  • The overlooked facets of digital customer experience that hurt customer engagement and loyalty; and 
     
  • How digital experience intelligence (DXI) empowers all areas of the retail organization to design experiences with empathy and deep customer understanding.  
     
RELATED LINKS 

What is Retail Remix?

The rules of retail are constantly changing. Today, we're in an exciting new era where brands can differentiate through experience and use technology to connect with customers in new and exciting ways. Retail Remix is a new podcast series brought to you by Retail TouchPoints, the industry's leading source for news, insights and research for all things customer experience. Every week, we sit down with someone who is helping put a new spin on the retail experience. Hear from the top practitioners, analysts and innovators in retail, and see what new engagement opportunities await.