Today, I’m joined by the Founder and Chief Sales Officer of Mountain State Sales Solutions John Alden.
We talk about different business development techniques, the prospecting process, and the ins and outs of an effective sales cycle…
Show Notes
John’s entire career has been devoted to the world of sales and expansion. From selling advanced hardware products to complex enterprise software solutions, from being a regional account manager to serving as Vice President of Sales for a multinational firm, John knows first-hand the challenges and opportunities that lie within every role across the entire sales organization.
Now, John leverages his years of leadership expertise and award-winning sales management at a Fortune 100 corporation to help small- to medium-size businesses to grow and thrive. Here are a few of the topics we’ll discuss on this episode of Consulting with Authority:
- How John went from working at Xerox to starting his own consulting firm.
- The type of companies John works with and how he helps their sales teams.
- How to perform well in a complex sale cycle.
- Different business development techniques and John’s prospecting process.
- How to build and grow a strong referral network.
- Common challenges consultants face in the sales cycle.
- How long your sales cycle should be.
- When a company should onboard its first salesperson.
- The importance of measuring the right KPIs.
Resources:
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What is Consulting with Authority?
The Consulting with Authority podcast is for consultants looking to establish themselves as an authority in their space to easily attract high-value clients.