Sharing key takeaways from season 2 and the ways I’ll be applying these learnings in my role as Creative Director at ConvertKit.
Reflection is an important part of the learning process. It’s not enough to just consume great insights from industry leaders, we need to think about how we’ll apply what we’re learning too! That’s what I’m doing in this episode. Tune in to hear my key takeaways from the season, and some from IMD listeners as well.
LINKS
Catch up on any episodes you missed:
TIMESTAMPS
0:00 - Why taking time to reflect helps you learn
2:45 - Treating the marketing site as a product
4:25 - Making templates for brand assets
6:00 - There's no time for testing
6:45 - End-to-end branding
9:50 - Learning about team structures
11:25 - Design team culture
12:50 - Small company hustle
14:15 - Brands and sub-brands
16:30 - Learning from a design crush
18:45 - Listener takeaways
Every episode of Inside Marketing Design will give you an in-depth look at the processes, principles and people who make marketing design happen at a different tech company.