5THWAVE - The Business of Coffee and Hospitality

In today’s episode, we're catching up with Patrik Rolf, Founder and CEO of Copenhagen-based April Coffee Roasters and its sister project, SP Coffee Shop.

Founded in 2016, April is a super-premium specialty roastery and brewing equipment company, while SP Coffee takes a wider range of coffees from April’s partner farmers and offers a more accessible coffee shop experience.

In this conversation, Patrik discusses the power of community and slow growth, his relentless focus on quality, and how consistency and building a loyal customer base over time have been key to April’s success.

He also introduces the new April Hand Grinder and the independent kickstarter campaign behind it – a huge success that reached its original target in just four hours! Find out how you can support the campaign here.

Credits music: "Wake Up (And Smell the Coffee)" by Lexie in association with The Coffee Music Project and SEB Collective. Tune into the 5THWAVE Playlist on Spotify for more music from the show

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What is 5THWAVE - The Business of Coffee and Hospitality?

A forward-thinking interview series examining the business of progressive coffee culture.

The 5THWAVE Podcast is hosted by Jeffrey Young, Editor-in-Chief of 5THWAVE magazine and Founder of Allegra Group.

Each episode features inspiring stories, business lessons, and thought leadership from the entrepreneurs and industry experts blazing trails to success across the world of coffee.

The podcast will delve into the detail of achieving operational excellence, get to grips with green coffee sourcing and seek out the very best of global coffee culture. We’ll also examine the future of e-commerce and coffee at home, the changing face of cafés and coffee shops, and how to hone winning HR strategies – plus much more.

Tune into the 5THWAVE Playlist on Spotify to listen to all the credits music featured the show: https://open.spotify.com/playlist/45goieo3qIN1xT9hSGnWeI

Get in touch and tell us what topics you'd like to hear by visiting www.worldcoffeeportal.com/5THWAVEPodcast