I Hear Things

This week, Tom looks at the top five findings about Podcast Ads from the recent Super Listeners Study, PLUS another quick take on the "hits" issue in podcast. Plus a lot of dead amphibians.

Show Notes

The full Super Listeners Study is available here: https://www.edisonresearch.com/super-listeners-2021-from-edison-research-and-ad-results-media/

Support the show at: https://www.buymeacoffee.com/Tomwebster

What is I Hear Things?

A weekly perspective on the business of audio, including podcasting, smart audio, streaming music, social audio, and everything else you stick in your earballs. Hosted by 20+ year audio veteran Tom Webster, SVP of Edison Research.