Charles Brun: Building IZIPIZI into a Global Eyewear Brand Sold in 80+ Countries

Charles Brun is the co-founder of IZIPIZI, a Paris-based eyewear brand designing stylish, affordable glasses now sold in over 80 countries worldwide.


Expect to hear about:

– Founding with Friends: How Charles and two high school friends of his launched IZIPIZI in 2010, and the rules they set to protect their friendship.

– Beyond Wholesale: Why wholesale worked early, and how they layered in DTC and retail channels to build a lasting brand.

– The Rebrand Bet: The 18-month switch from “See Concept” to IZIPIZI, and how they picked their new name.

– Cracking the U.S. Market: How IZIPIZI plans to turn the U.S. from 15% of their total revenue into their #1 market.

– Staying in Control: Charles' thoughts on when PE partnerships truly add value to your brand.


Find Charles on:
LinkedIn – https://www.linkedin.com/in/cbrun/ 

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High Stakes Growth™ takes you inside the boldest decisions behind today’s most exciting consumer brands. We bring you candid conversations with the founders and CMOs who built them—unpacking the high-stakes moments, tough calls, and game-changing strategies that made these brands what they are today. No fluff. No surface-level insights. Just real stories from the leaders who made it happen. Hosted by Forest Bronzan and Leah Lloyd, they bring a combined four decades of consumer brand expertise to these conversations.