Community with CMOs Douwe Bergsma (Piedmont Healthcare), Katja Ollila (Stora Enso), Mohammed Abuazzah, MSc. (Ministry of Investment, KSA), Othon Vela (GPA) and Mike Fairburn (Sony Music Entertainment Middle East)

S1, EP 8: July 15th. Margaret Molloy is joined by: Douwe Bergsma (CMO, Piedmont Healthcare), Katja Ollila (SVP, Communications and Marketing, Stora Enso), Mohammed Abuazzah, MSc. (Executive Director, Strategic Marketing, Ministry of Investment, KSA), Othon Vela (Marketing Director, GPA) and Mike Fairburn (General Manager, Sony Music Entertainment Middle East). The panel explores harnessing a brand’s core values during periods of crisis and doubt. The CMOs also share their commitments by answering the following question: “What have you recently learned that has changed your view of the role your brand plays in your community? And what is your commitment to ensuring your brand plays an appropriate leadership role in your community?”

What is How CMOs Commit with Margaret Molloy?

Margaret Molloy interviews 120+ CMOs from influential brands to share real-time brand responses to COVID-19, brand-building insights, and more. Special episodes focus on Gen Z, Pride Month, Sustainability, and Racial Injustice.

Guest CMOs include: Linda Boff (CMO, GE), Stephanie Buscemi (CMO, Salesforce), Lynne Biggar (CMO, Visa), Alicia Tillman (CMO, Formerly SAP), Patrizio Spagnoletto (CMO, Hulu), Rajashree Ramakrishnan (CMO, Tata Consultancy Services), Soyoung Kang (CMO, eos), Tariq Hassan (CMO, Formerly Petco), Carla Piñeyro Sublett (SVP, Chief Marketing Officer, IBM), Frank Cooper (CMO, BlackRock), Jonnie Cahill (CMO, Heineken USA), Meenu Bagla (CMO, Cyient), Dean Aragon (CEO & Vice Chairman, Shell Brands International, Shell), Thomas Ranese (VP of Global Marketing, Uber), Rachel Tipograph (CEO & Founder, MikMak), Cynthia Kleinbaum (VP Marketing, Walmart), and more.

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