EP 097: What's essential in life and business with Michelle Mazur

Sign up for Michelle's next Expert Up Club Open House here: drmichellemazur.com/openhouse

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https://www.linkedin.com/in/drmichellemazur/

What's your unconventional Roadmap for audience growth?

 

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Episode Title: What's Essential in Life and Business with Michelle Mazur

 

Welcome back, Shifters! 🌟

This week we're diving into messaging and marketing essentials with the amazing Michelle Mazer.

Michelle's journey is an inspiring testament to the power of clear messaging in business.

 

**Michelle's Mission**

 - Tired of web celebs over-promising and under-delivering, Michelle is here to spotlight real experts who deliver results.

 - Her goal? Flood the zone with incredible experts who transform businesses for the better!

 

**Elise's Aha Moment**

 - Michelle's consistent messaging caught Elise's attention and led to an impactful partnership.

 - A reminder that every piece of content should serve a purpose in your marketing strategy.

 

**Minimum Viable Marketing Message (MVMM)**

 - Phase 1: Growing your audience - Capturing attention from those who don't know you exist.

 - Phase 2: Engaging - Guiding them to diagnose their problems and dispel misconceptions.

 - Phase 3: Offering - Inviting them into the sales process with a clear framework and client stories.

 

**Michelle's Personal Journey**

 - A profound shift in Michelle's life led her to reevaluate priorities.

 - "Minimum Viable Michelle" - Clearing non-essential tasks to focus on core business elements.

 - A lesson in recognizing circumstantial overwhelm and prioritizing the essentials.

 

**Next Steps with Michelle**

 - Join the Expert Up Club's Open House for an insider's look at transforming your messaging and marketing. drmichellemazur.com/openhouse

 

Remember, it's not about doing it all; it's about doing what matters most. Keep making progress on what counts! 💪

 

And if it's all feeling like a bit too much for you right now, be sure to reach out. I'm most responsive on email: [e-mail]

 

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Have you ever noticed how most productivity advice doesn’t work for women?

That’s because you’re not a man who has a spouse at home who takes care of all the things. You’re juggling your business, your career, and your family. It’s a lot, and no wonder why things slip through the cracks despite your best intentions to get it all done.

When you treat everything as an urgent priority, you lose all sense of what truly matters. This podcast is here to help you change all of that. One week at a time.

Unlike other shows about productivity, only The Productivity Shift helps women in charge (in their biz, at work, at home, etc) take back their time and use it to make progress on what matters most to them.

Each week, Elise Enriquez, a productivity dork and certified life coach, guides you to redefine what productivity is to you. You’ll get strategies and insights you can implement right away. Lighten your load and focus on what’s most important so you can create a life and business that is meaningful to you.