Dr. David Just studies human behavior and how psychology ties in with economic decisions. His work at Cornell examines the interesting overlays that cause consumers to behave how they do. In this podcast we examine consumer decisions in food, including a discussion about soft drinks, ketchup, meat, and ingredients from genetically engineered crops. We also touch on the “GMO labeling” issue.
Talking Biotech is a weekly podcast that uncovers the stories, ideas and research of people at the frontier of biology and engineering.
Each episode explores how science and technology will transform agriculture, protect the environment, and feed 10 billion people by 2050.
Interviews are led by Dr. Kevin Folta, a professor of molecular biology and genomics.