Coach Factory: Coaching Skills, Tools, and Training to Elevate Your Practice

How do you stand out from the competition in the crowded coaching space? Learn how deep self-inquiry and authentic messaging can set you apart and attract the clients you truly want, even if sales and marketing aren't your strong suits. Annie Petche, a career and fulfillment coach, emphasizes the impact self-inquiry has on getting your messaging on the right path. And Melanie Benson, coach and podcast host, discusses moving from a corporate job to coaching and how she struggled early on without marketing knowledge and being repulsed by the idea of having to sell herself. 

Show Notes

How do you stand out from the competition in the crowded coaching space? Learn how deep self-inquiry and authentic messaging can set you apart and attract the clients you truly want, even if sales and marketing aren't your strong suits. Annie Petche, a career and fulfillment coach, emphasizes the impact self-inquiry has on getting your messaging on the right path. And Melanie Benson, coach and podcast host, discusses moving from a corporate job to coaching and how she struggled early on without marketing knowledge and being repulsed by the idea of having to sell herself. 

What is Coach Factory: Coaching Skills, Tools, and Training to Elevate Your Practice?

Imagine if you had a backstage pass to go behind the scenes and learn the secrets that worked for veteran coaches who’ve been right where you are today. That’s exactly why we created Coach Factory, a podcast for coaches at every level who are seeking to elevate their practice.

Guests pull back the curtain on their coaching journeys to reveal how they approach coaching, how they run their business and work with clients, why they do things the way they do, and what’s worked. We also flip the script to talk candidly about obstacles, challenges, and what they’ve tried that didn’t work, so you can avoid making the same mistakes.

Whether you're refining your niche, mastering client acquisition, or looking to develop your coaching skills, join us for expert interviews and the tools you need to thrive in today’s competitive coaching landscape.