Steven Galanis, cofounder and CEO of the red-hot Chicago startup Cameo, joins us to discuss how they've turned selling personalized celebrity shoutouts online into both a massive business and the most interesting new social media phenomenon to hit the West since TikTok. We hope you have as much fun listening as we did recording this one!
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[00:00] – Meet Steven, and the beginnings of Cameo
[06:20] – Steven’s history before Cameo
[15:31] – The Start of Cameo
[20:10] – The first Cameo (Powermove.io)
[24:54] – Product Market Fit
[31:15] – The Evolution of Celebrities and Direct To Consumer Companies
[39:05] – Value Proposition and Bookings Generation
[47:21] – Content, Monetization, and the future of Social Networks
[50:00] – Cameo and Company Building
[62:18] – Scaling as the CEO; Are you still the best person for the job?
[64:39] – On Mentorship
People Worth Knowing:
Companies Mentioned in Episode:
Chicago Board of Trade (CBOT)
Episode Specific Terms:
Startups as a Marketplace
Network Effect Business
Founder Market Fit
The Hacker – The Hustler – The Hipster (The Makings of a successful Team)
Direct To Consumer
Ben and David’s Affiliations:
Wave Capital, @WaveCapitalVC
Pioneer Square Labs, @psl
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What is ACQ2: The Acquired Interviews?
ACQ2 is Ben and David's conversations with expert founders and investors. Acquired the stories of great companies — and ACQ2 dives deeper into the lessons we can learn from them, often with the protagonists themselves.