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In today’s episode, I'm speaking with Laura Roeder, the founder and CEO of MeetEdgar. MeetEdgar helps professionals and small businesses manage their content and promote it on social media. Laura founded MeetEdgar in 2014. In less than 4 years, they’ve grown to over $4 million in annual recurring revenue, all while being fully remote, and bootstrapped, which is absolutely incredible. We dive into a lot of different topics, including how she grew to $100k MRR in less than 12 months, her bootstrapping story, marketing tips, challenges of managing a remote team, tips on churn, and much much more. I had a great time chatting with Laura, and I think you’ll get a ton of value from this episode. I hope you enjoy!
Show Notes
In today’s episode, I'm speaking with Laura Roeder, the founder and CEO of MeetEdgar. MeetEdgar helps professionals and small businesses manage their content and promote it on social media. Laura founded MeetEdgar in 2014. In less than 4 years, they’ve grown to over $4 million in annual recurring revenue, all while being fully remote, and bootstrapped, which is absolutely incredible. We dive into a lot of different topics, including how she grew to $100k MRR in less than 12 months, her bootstrapping story, marketing tips, challenges of managing a remote team, tips on churn, and much much more. I had a great time chatting with Laura, and I think you’ll get a ton of value from this episode. I hope you enjoy!
Visit meetedgar.com to learn more.
Music by sifer2424
Creators and Guests
What is Founder Views - SaaS, Business, and Beyond?
Founder Views is a podcast for SaaS builders who want real conversations, not recycled playbooks.
Hosted by Kosta Panagoulias, a 2x SaaS founder, the show features in-the-trenches conversations with SaaS CEOs, operators, and experts. Each episode digs into the decisions, strategies, wins, and struggles that shape real companies - practical insights from people actively building, not theorizing.
While the core focus is SaaS growth, leadership, and execution, the podcast also leaves room for broader discussions that help founders think better - whether that’s economics, technology, markets, or other big-picture business topics.
If you want raw, easy-to-follow conversations with people who've actually built something, you’ll feel right at home.