The NRF Big Show is always a whirlwind and this year was no exception. In this special episode of Retail Remix, host Nicole Silberstein is joined live from the show floor by her colleagues Adam Blair of Retail TouchPoints and Kate Robertson of Shop Eat Surf Outdoor to break down what stood out while everything was still fresh.
From first-time impressions (Kate has never been before) to veteran perspectives (Adam has attended going on 20 years), the trio reflects on the themes that dominated conversations across sessions and booths. Unsurprisingly, AI was everywhere but the editors also dig into the growing emphasis on humanity, trust, authenticity and culture as retailers figure out how (and where) new this technology fits in.
This candid, on-the-ground conversation captures what NRF really feels like — and what retail leaders are wrestling with as 2026 gets underway.
Highlights from this episode include:
- How the AI conversation shifted at NRF 2026 from hype to hands-on learnings;
- The striking quality and confidence of Gen Z voices on stage — and what that says about the future workforce;
- Why retailers like LVMH are doubling down on the human element, even as automation accelerates;
- How creators, trust and authenticity are becoming more critical in a world of AI-driven discovery;
- Leadership lessons from Dick’s Sporting Goods on culture, competitiveness, and rewarding the unglamorous work.
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What is Retail Remix?
The rules of retail are constantly changing. Today, we're in an exciting new era where brands can differentiate through experience and use technology to connect with customers in new and exciting ways. Retail Remix is a new podcast series brought to you by Retail TouchPoints, the industry's leading source for news, insights and research for all things customer experience. Every week, we sit down with someone who is helping put a new spin on the retail experience. Hear from the top practitioners, analysts and innovators in retail, and see what new engagement opportunities await.