Paris Talks Marketing

Matt Paige is the VP of Marketing and Strategy at HatchWorks. HatchWorks integrated US and Nearshore Agile teams design and build software solutions. Both customers and businesses love the final result.

In this episode, Matt explains how to build a winning SaaS product and the power of feedback loops.

Listen to the episode with Matt to find out how to market and build products your customers actually want to buy!

And don’t forget to subscribe on your favorite podcast platform. You'll get more practical tips and stories!

Show Notes

Here are some of the key topics that Matt and Paris discussed in this episode:

• (3:10) What Are Product Founders' Most Common Mistakes in the Early Stages
• (4:34) How to Build a Winning Product Strategy
• (6:55) How to Build a Lead Pipeline
• (13:38) Why building relationships is important for service businesses
• (16:37) How to Leverage Feedback Loops
• (23:14) How to Build an Audience for Prototype Products
• (28:48) Bonus: Hear a "Shark Tank"-Style Discussion of Paris' own pitch: all the way through the strategy, positioning, and potential of the idea, evaluated by Matt.

Guest:
LinkedIn
HatchWorks

See more:
Hop Online
Paris Childress
LinkedIn PTM Page

Creators & Guests

Host
Paris Childress
Founder & CEO of Hop Online, Performance Marketing Agency | Ex-Googler
Editor
Aleksandra Balkanska
Podcast Marketing Operations | Marketing Specialist of Hop Online
Producer
Desislava Arnaudova
Podcast Marketing Operations Manager | Marketing Specialist of Hop Online

What is Paris Talks Marketing?

Every #SaaS company plays for high stakes, but what does it take to dominate the market right now? 🚀

Look no further than Paris Talks Marketing - the ultimate podcast for SaaS marketers, entrepreneurs, and business owners.

Hosted by Paris Childress, we’re featuring deep dives into the latest industry trends with the top SaaS B2B founders and marketing leaders who reveal what it takes to succeed in B2B SaaS marketing.

Join us as we share insights on testing new tactics and uncovering the latest developments from digital landscape giants like Google, Facebook, and LinkedIn. Tune in and conquer the SaaS market today!