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The creator economy is a crowded space. Where do you even get started? If you spend a few minutes, or hours (no judgment), scrolling Instagram, it's easy to tell there are a lot of people working on growing a following. However, very few people seem to have tapped into doing it in an authentic way. Matt Choi, our guest on the podcast today, seems to be a natural at it. He started his journey as a creator by blending his passion for physical fitness with his first love: football. As a collegiate athlete, Matt felt he had let some of his potential as an athlete squander. After getting laid off as a personal trainer, Matt focused his energy on bettering himself and reconstructing the man in the mirror. As you'll hear in our discussion, the high-energy, enthusiastic, and relentlessly positive Matt Choi you see on camera, was formed after a college football career that tested Matt's attitude and character. But, that failure did not define him. One of the many things we love about Matt as a creator is his willingness and ability to just throw himself into the fire. He does not hold himself back from new challenges and embraces the process of sharing his growth progression, not simply showcasing all his "wins" (of which he has many). Matt has done 30 days straight of the Murph Challenge and now he's working towards running a marathon a month, and documenting the entire process along the way. His attitude toward life, business, and family is infectious, and any creator or business owner looking to refocus on "building the foundation" will take a lot of value from this conversation.
By the time you finish listening to this conversation, we hope you ask yourself two questions: 1) when was the last time you turned a failure into a win and 2) do you know who you are? - if you don't have a good answer to either question it's okay! We challenge you to take a risk on something you feel you have been putting off or want to do.
If you are looking for a little Monday inspiration, give this one a listen and let us know what you think!
Connect with Meat Mafia:
Instagram - Meat Mafia
Twitter - Meat Mafia
YouTube - Meat Mafia
Connect with Noble Protein:
Website - Noble Protein
Twitter - Noble Protein
Instagram - Noble Protein
SPONSORS
By the time you finish listening to this conversation, we hope you ask yourself two questions: 1) when was the last time you turned a failure into a win and 2) do you know who you are? - if you don't have a good answer to either question it's okay! We challenge you to take a risk on something you feel you have been putting off or want to do.
If you are looking for a little Monday inspiration, give this one a listen and let us know what you think!
Connect with Meat Mafia:
Instagram - Meat Mafia
Twitter - Meat Mafia
YouTube - Meat Mafia
Connect with Noble Protein:
Website - Noble Protein
Twitter - Noble Protein
Instagram - Noble Protein
SPONSORS
- The Carnivore Bar - 10% OFF - Delicious & convenient Pemmican Bar
- Fond Bone Broth - 15% OFF - REAL bone broth with HIGH-QUALITY ingredients! It’s a daily product for us!
- Perennial Pastures - 10% OFF - Regeneratively raised, grass-fed & grass-finished beef from California & Montana
- NOBLE ORIGINS - Complete and simple, animal-based protein powder with an organ blend for additional nutrition!
AFFILIATES
- LMNT - Electrolyte salts to supplement minerals on low-carb diet
- Farrow Skincare - Use the CODE 'MAFIA' at checkout for 20% OFF
- Heart & Soil - CODE ‘MEATMAFIA10’ for 10% OFF - enhanced nutrition to replace daily vitamins!
- Carnivore Crisps - 10% OFF - Carnivore / Animal-based snacks for eating healthy on the go! CODE: MEATMAFIA
- Pluck Seasoning - 10% OFF - Nutrient-dense seasoning with INSANE flavor! CODE: MAFIA
- We Feed Raw - 25% OFF your first order - ancestrally consistent food for your dog! CODE 'MEATMAFIA25'
TIME STAMPS
1:30- Value through building brand
4:30- Patience and persistence
9:00- Being the best version of me
12:00- Journey as a creator
16:00- Who are you speaking to?
18:30- What are your core values, and what if you don’t know what they are?
23:00- Why is running transformational?
28:50- Business is a sport
33:00- Time flies (3 years)
35:30- College football lessons
39:00- Having a good attitude and practicing
42:30- 80/20 nutrition
47:00- Bio-hacker fails
50:00- Balancing tech
52:00- Who inspires you?
54:00- Experiences that stick out on the journey
59:00- Giving Nike a second chance
01:01:00- Learning risk-taking
01:05:00- What’s an opportunity, and what is a distraction
01:07:00- Working with my brother (family)
Creators & Guests
What is The Meat Mafia Podcast?
The Meat Mafia Podcast is hosted by @MeatMafiaBrett and @MeatMafiaHarry.
We're two guys who walked away from the typical path to carve out something different. Based in Austin, we’re on a mission to figure out what it takes to live a fulfilled life in a world that often pushes us away from meaning.
We have conversations with people we believe can help us, diving deep into the pillars of health, wealth, and faith, as the cornerstones of our mission.
Whether it's challenging the modern food system, questioning conventional health advice, or building something from the ground up, we're here to explore the tough questions and share the lessons we’ve learned along the way.
If you're tired of the noise and ready to find meaning, tune in and join us!