2 Marketers and a Coworking Podcast

Check us out on YouTube

https://youtube.com/@CoworkingMarketing

Download all free tools, templates, and resources from 2 Marketers and a Coworking Podcast 🛠️

https://coworking.marketing/resources

---------------------------------------------------------------------------------------------------------------------------

Connect with Kevin

Website: https://everspaces.com
LinkedIn: https://www.linkedin.com/in/whelankevin/

Connect with Taylor

Website: https://www.talemaker.ca
LinkedIn: https://www.linkedin.com/in/taylor-mason-37a94a58/

Connect with Hector

This Week in Coworking: https://www.twic.co
Syncaroo: https://syncaroo.com/ 
LinkedIn: https://www.linkedin.com/in/inztinkt/ 

---------------------------------------------------------------------------------------------------------------------------

In this episode, we’re joined by Daenerys of the House Targaryen, the First of… wait, sorry, that’s not right. We’re joined by the one and only Hector Kolonas, Co-Founder of Syncaroo, Founder of Included.io, and the mind behind the coworking industry encyclopedia and newsletter, This Week in Coworking.

This episode has it all:
  • A full spectrum of movie and TV references, from Game of Thrones to Futurama and beyond (count ‘em up!)
  • Why toilet paper is a legit KPI for member churn in coworking spaces
  • The dystopian future of AI and how using it to create sh*tty content is bad for the environment
Plus, Hector shares a wealth of practical insight about:
  • Newsletter data, personal branding, and building a flywheel of businesses and marketing tools (even if you didn’t mean to)
  • Why most operators don’t actually own their data
  • How to think critically about what you’re putting into the world
  • How to build systems that reduce noise and amplify signal
  • What makes an email worth sending—and how to respect the reader’s time
  • What operators should really be measuring (hint: it’s not just open rates)
If you’re running a space, scaling your ops, or thinking about how your content, systems, and services all connect, this one’s worth your time.

---------------------------------------------------------------------------------------------------------------------------

About 2 Marketers and a Coworking Podcast

Hosted by Kevin Whelan of Everspaces and Taylor Mason of Talemaker, 2 Marketers and a Coworking Podcast dives deep into marketing tips, tools, insights, and strategies you can actually use to grow your coworking business. 

🔔 Hit subscribe to make sure you don't miss an episode.

Creators and Guests

Host
Kevin Whelan
Kevin Whelan is a marketing advisor and trainer helping coworking/flexible office businesses build profitable growth.
Host
Taylor Mason
Taylor works with coworking operators and flex office industry service providers from across North America to craft and implement customized, done-for-you, results-driven content marketing strategies.I work with coworking operators and flex office industry service providers from across North America to craft and implement customized, done-for-you, results-driven content marketing strategies.

What is 2 Marketers and a Coworking Podcast?

Hosted by Kevin Whelan of Everspaces and Taylor Mason of Talemaker, 2 Marketers and a Coworking Podcast dives deep into marketing tips, tools, insights, and strategies you can use to grow your coworking business.