Sponsor Talk

Today's guest is Danita Johnson, D.C. United's new President of Business Operations. With her recent appointment into the role, Danita made history as the first black person and the 3rd woman to serve as the president of a Major League Soccer club in the league’s history. By leaving a long, illustrious career within basketball, most recently as the President and COO of the Los Angeles Sparks, Danita took a leap to enter the world of soccer and she shares with us the thought process behind the team's approach to partnerships, how they are looking at Audi Field as they prepare for the return of fans and what excites her about the future of the team.

Show Notes

Today's guest is Danita Johnson, D.C. United's new President of Business Operations. With her recent appointment into the role, Danita made history as the first black person and the 3rd woman to serve as the president of a Major League Soccer club in the league’s history. By leaving a long, illustrious career within basketball, most recently as the President and COO of the Los Angeles Sparks, Danita took a leap to enter the world of soccer and she shares with us the thought process behind the team's approach to partnerships, how they are looking at Audi Field as they prepare for the return of fans and what excites her about the future of the team.

What is Sponsor Talk ?

Covering the stories behind the $70 billion dollar sponsorship industry. Co-hosted by Avish Sood & Jason Smith, the Sponsor Talk podcast takes you into the journeys of some of the leading marketing executives investing in industries such as sports, arts, music and film, while getting their perspective on where the growing industry is headed.