Off the Record with Aram

Today’s guest is Bethany Stachenfeld, first-time co-founder & CEO at Sendspark.
We’re speaking with her about the initial hurdles she faced while building her start-up. Including launching her company without a developer, how she turned hundreds of “no ways” into a ton of new prospects, and her approach to navigating tough development decisions in those early stages.

Show Notes

Want to see future episode highlights? You can add me on Linkedin here.

A New Jersey native and business graduate of Washington University in St. Louis, Bethany joined Venture For America after college. She led marketing for start-ups, Filestack and VidGrid before shifting gears to pursue her own entrepreneurial aspirations to co-found Sendspark in 2019.

Sendspark is a video messaging platform for businesses to record & send personalized videos to customers. Users can record themselves, their screen, or request videos from others. Businesses are able to use Sendspark for onboarding new users, announcing new features, customer support, and more.


What is Off the Record with Aram?

Made by entrepreneurs for entrepreneurs. Off the Record is about the journey. It’s about fears, doubts, wins, and devastating losses. It’s about how people kept going no matter what to build their businesses, raise cash and hire the team.
Here battle-tested CEOs and VCs share how they jumped out of the airplane and tried to assemble it on the way down.
I hope you like it.

- Aram, CEO @ Crowdlinker.