Course Lab: Lessons from Successful Online Course Creators

If you’ve ever struggled with creating engaging content, then this is the episode for you! Bradley Morris, founder and CEO of Majik Media, is a wizard when it comes to creating the ultimate course experience, and it’s more simple than you might think.

Show Notes

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Bradley Morris is the founder and CEO of Majik Media, a company that helps course creators and coaches produce highly engaging content. Since 2007, when his first-ever video went viral, he has been studying how and why people consume information as well as what keeps them engaged and eager for more.

     In this episode, Danny, Abe and Bradley reach deep into Bradley’s three-pillar process of adding entertainment and accountability to teaching and course-building. Even if you are not a naturally creative person, you’ll find plenty of inspiration to bolster the binge worthiness of your content.

In this episode we discuss:
  • The three pillars of building an engaging course.
  • What is theme-ification and should you consider using it?
  • Bringing in back-up when you need creative help.
  • Ways to think outside the box with video and/or audio.
  • Creating accountability by establishing a community.
  • How having fun while building your course can translate through the content.
  • Setting up your business model to avoid burnout.
  • Danny and Abe’s debrief.


“The problem with the majority of online education out there is that it lacks personality…that’s why it falls flat.”

“It might not be your job to come up with the creative ideas; you might need help to make it the best course you can.”
– Bradley Morris



Guest Bio:
     Bradley Morris has been producing inspirational media since 2007 when his first video went viral, leading to speaking tours around North America. He then taught over 500 meditation workshops and retreats around the world. In 2012, he put all of his meditation work online. His early work has spread to over 70 countries, impacting thousands of lives.

     In 2014, Bradley started supporting other teachers to bring their work online. Two years later, he founded Majik Media during his search to produce the most epic, memorable, transformational media and courses he could dream up.

     He is passionate about helping teachers, coaches and facilitators bring their life’s work online in the best way they can. For fun, he plays Professional Golf and adventures with his family.

Resources or websites mentioned in this episode:



Credits:
  • Guest: Bradley Morris
  • Hosts: Danny Iny & Abe Crystal 
  • Producer: Cynthia Lamb 
  • Executive producer: Danny Iny
  • Assembled by: Geoff Govertsen
  • Audio Post Supervisor: Evan Miles, Christopher Martin
  • Audio Post Production: Post Office Sound
  • Music soundscape: Chad Michael Snavely


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Music and SFX credits: 

• Track Title: Bossa BB
Artist Name(s): Marie
Writer Name: Chelsea McGough
Publisher Name: A SOUNDSTRIPE PRODUCTION

• Track Title: Grace
Artist Name(s): Shimmer
Writer Name: Matthew Wigton
Publisher Name: BOSS SOUNDSTRIPE PRODUCTIONS

• Track Title: Carousel Lights
Artist Name(s): Chelsea McGough
Writer Name: Chelsea McGough
Writer Name: Matthew Wigton
Publisher Name: A SOUNDSTRIPE PRODUCTION
Publisher Name: BOSS SOUNDSTRIPE PRODUCTIONS

• Track Title: Coo Coos
Artist Name(s): Dresden, The Flamingo
Writer Name: Matthew Wigton
Publisher Name: A SOUNDSTRIPE PRODUCTION


Episode transcript:  Binge-Worthy Content (Bradley Morris)  coming soon

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Creators and Guests

Host
Abe Crystal
Host
Danny Iny
Guest
Bradley Morris
Producer
Cynthia Lamb

What is Course Lab: Lessons from Successful Online Course Creators?

Want to create a hugely successful online course, one that has a major impact on the lives of your students? If you want to learn how to create online courses from the best, you turn to Mirasee; and if you want to host that course, you can’t go wrong using the powerful platform, Ruzuku.

Ruzuku co-founder Abe Crystal and Mirasee founder and CEO Danny Iny know what it takes to stand out and be successful in the online courses industry. And now they’re teaming up to share this intel with you in their new Course Lab podcast.

In every episode, Course Lab showcases an entrepreneur/course creator who is nailing it with their online course -- and not because they’re teaching people how to make more money. In fact, most of these creators occupy unusual or overlooked niches, like music, writing for video games, overcoming inherent bias, and finding your life purpose.

Turns out, the key to their success all comes down to their online course design. In this podcast, Danny and Abe reveal the most important design tactics that are making all the difference for these online course creators -- and how you can implement them in your own online course. So if you want to create a successful online course that changes the lives of your students, this is your big chance to learn how it’s done from the best in the industry!