The Metal Guys Talk Business

The Sertec story with Grant Adams

Host: Pete Comerford and Michael Bolton
Guest: Grant Adams, Chief Executive Officer of Sertec
Episode Title: Metal Bashing to Multi-Million Success
Release Date: 27th August 2024


Episode Summary
: In this episode, Pete and Mike sit down with Grant Adams, the Chief Executive Officer of Sertec, to delve into the fascinating journey of transforming a modest metal bashing operation into a multi-million pound success story. Grant shares his experiences from his early days in the automotive industry, the invaluable lessons learned from mentors, and the strategic decisions that propelled Sertec to the forefront of the industry.


Key Topics Covered
:

Early Career and Mentorship:
  • Grant's Beginnings: From British Leyland to Sertec, the early days shaped Grant's career.
  • Influential Mentors: The key figures who guided Grant's professional journey and their lasting impact.

Meeting Harry Mosedale:
  • First Impressions: The memorable first meeting with Harry Mosedale and its significance.
  • Proving Worth: Stories of Grant's initial challenges and how he gained Harry's trust through hard work and dedication.

Sertec’s Evolution:
  • Reliability and Family Values: How Sertec maintained its core values while navigating industry challenges.
  • Growth Strategies: Insights into acquiring competitors and maintaining a competitive edge in the market.

Leadership and Corporate Experience:
  • Transition to Sertec: Grant’s shift from Land Rover to Sertec and the appeal of its entrepreneurial spirit.
  • Rising Through the Ranks: The journey to becoming Commercial Director and the importance of corporate experience in professional growth.

Passion and Business DNA:
  • Core Business Values: The role of passion and DNA in building a successful business.
  • Real-Life Illustrations: Anecdotes highlighting these values' significance in Sertec’s operations.

Challenges and Achievements:
  • Industry Challenges: Overcoming obstacles in the metal stamping industry and leading Sertec through tough times.
  • Notable Achievements: Celebrating milestones and significant successes under Grant’s leadership.

Learn more about Sertec by clicking here

Connect with Grant Adams on LinkedIn


SEASON THREE of The Metal Guys Talk Business is sponsored by:

SteelBuy - SteelBuy is a digital platform revolutionising the way businesses trade metal products online.

TW Metals - TW Metals is a stockholder and distributor of Nickel Alloy, Aluminium, Titanium and Stainless Steel products in a range of forms including Tube, Bar, Pipe, EXtrusion as well as Sheets and Plates.

Comton Group - A recruitment agency powering employment in the Metal, Manufacturing, and Engineering sectors.

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The Metal Guys Talk Business is created and produced by Comton Group.

Contact us on our social media channels to discuss the podcast and recruitment solutions for your business. 

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Instagram: comtonpete and comtonmike


Creators & Guests

Host
Mike Bolton
Co-founder of Comton Group
Host
Peter Comerford
Co-founder of Comton Group

What is The Metal Guys Talk Business?

Peter Comerford and Mike Bolton are The Metal Guys! They have worked in the metal sector for over 10 years, a huge global industry that produces more than a billion tonnes of material annually and affects all other industries and walks of life.

They now run a successful recruitment and marketing company servicing the metal and engineering sectors, making them ideally placed to provide impartial, independent insight into the industry, sitting outside the hierarchy of the various stages of the industry from raw material to finished product.

Under the moniker of The Metal Guys, the pair continue to gain insights from - and ask the difficult questions to - the decision makers and technical experts that you won't hear on any other podcast.

If you produce, work with or supply metal, then tune in and join the conversation.