It may seem like your main business goal in 2020 was to survive or to find a way to serve your clients in a pandemic-accessible manner. However, it is still important to take stock of how things went and to be intentional with planning for 2021. Adam wants to set you up to start with a win, so tune in for his framework.
Show Notes
This episode of Start With A Win provides listeners with a framework for planning for 2021 while evaluating the crazy year that was 2020 and regrouping to start next year with a win. Your goal after this episode should be to write out a business plan for Q1 of 2021 that can replicate for the remaining quarters. Take the time to write it down now so you can be intentional with your goals and actions. Your 2021 plan should include these four aspects:
- Business plan – Walk through these three questions: “Who do you serve?”, “What is their biggest challenge?”, and “Does your product or service solve it?” Consider what business functions are working and which are not, evaluating what you might need to stop, start, or continue. Remember to spend time working on your business rather than only working in your business.
- People plan – Whether you are a sole proprietor or you have a team around you, sit down and go through each position to gauge results and come up with a plan for what you need to stop, start, or continue. Perhaps like many businesses, you have had to pivot to a different model or structure due to COVID-19. Consider what changes may be needed long-term or short-term to accommodate safety protocols.
- Customer plan – Your customers' needs have most likely changed since your last business planning session. Listen to what they are saying through the feedback they are giving you directly or indirectly, and put together a plan for things you need to stop, start, or continue.
- Profit plan – There is no ROI in a goal, only ROI in action. Evaluate what adjustment you may need to make next year to fill in the gaps or make up some lost margins in 2020.
If you need help to structure your thoughts regarding where you are now and where you need to go, head over to
StartWithAWin.com to download our business plan format!
Connect with Adam:
Leave us a voicemail:
888-581-4430
What is Start With A Win?
Every day you have a choice. You can wake up and choose to give in to mediocrity and complacency, you can choose bad habits and poor choices, and you can do the bare minimum to get by and fly under the radar. Or you can choose to make today the day that sets you apart from the crowd, you can choose to start doing the right things, the things that will set you up for success. You can choose to create a life that is worth living, worth waking up to, and worth sharing with the world around you. Today You can choose to start with a win.