In this special episode, Trine Center for Sports Studies Director, Zander Atwood, talks with Nikki Maroney, Trine alumna of 2022 and Senior Account Executive of Membership Services at Ilitch Sports & Entertainment as part of the “Trine Trailblazers” series. Nikki’s passion for sports and entertainment has allowed her to grow and excel in her young career, which she credits her education at Trine as a leading factor in her career success. Her education and background have allowed her to achieve greatness and success in her numerous roles in membership services with Ilitch Sports & Entertainment, the ownership group of the Detroit Red Wings and the Detroit Tigers. Nikki discusses her role with Ilitch Sports & Entertainment, her connection and attachment to Trine University, how her education at Trine has impacted her growth and career advancement, the importance of membership services and building strong relationships with clients and how to measure success effectively in this role, how evolving fan expectations impact the direction an organization will take in fan relationships efforts, and her favorite memories of working in sports.