The Billboard Mastery Podcast

LED “digital” billboards can serve a useful purpose – but most of the time not in the manner the buyer or builder hopes for. Sure anyone can strap an LED onto a billboard panel (assuming you can get the permit) but is that really the right decision? That’s the topic of this Billboard Mastery podcast and we’re going to review what makes LED work and what does not and how to make that decision.

Show Notes

LED “digital” billboards can serve a useful purpose – but most of the time not in the manner the buyer or builder hopes for. Sure anyone can strap an LED onto a billboard panel (assuming you can get the permit) but is that really the right decision? That’s the topic of this Billboard Mastery podcast and we’re going to review what makes LED work and what does not and how to make that decision.

What is The Billboard Mastery Podcast?

Welcome to the Billboard Mastery Podcast, where you will learn the correct way to identify, evaluate, negotiate, perform diligence on, select the construction type, build, rent the ad space and operate billboard signs. And now here is your host – the guy that built from scratch the largest privately-owned billboard company in Dallas/Ft. Worth – Frank Rolfe.