Rural Ruckus

In Episode 2 of Rural Ruckus, host John Monson continues his insightful conversation with Paul Kohls of Compeer Financial, taking a deeper dive into the people-first philosophy that drives Compeer’s work in rural communities.
The conversation moves from the abstract idea of “rural America” to a more focused and heartfelt look at rural communities—where real people live, work, dream, and lead. Paul shares how this distinction influences Compeer's strategy, especially through its Rural Vitality Initiative, which is designed to strengthen communities by fostering partnerships, enabling local investments, and giving back in meaningful ways.
🛠️ Topics Covered:
  • Why rural communities (not just rural America) are central to Compeer’s mission
  • The people-focused legacy behind Compeer’s work, and how personal relationships drive real impact
  • The limitations of the status quo in rural development—and how Compeer is challenging it
  • The three pillars of the Rural Vitality Initiative:
    • Community facility financing
    • New capital models for rural businesses
    • Corporate giving through the Fund for Rural America
  • The emerging vision for a Rural America Capital Team
  • Progress on legislation to expand Farm Credit’s authority in rural development
  • The culture of passion and purpose that drives Compeer’s team and board
🔑 Key Quotes:
“Rural communities are about people. Rural America is a marketplace. And we’re here to serve people.” – John Monson“No one entity can solve these challenges alone. That’s why partnership is at the core of everything we do.” – Paul Kohls“Rural development is not just a project. It’s a movement—built on leadership, persistence, and collaboration.” – Paul Kohls

What is Rural Ruckus?

Rural Ruckus is a podcast hosted by John Monson that delves into the challenges, opportunities, and stories shaping rural America. With a deep passion for agriculture and small-town life, John explores what’s happening on Main Streets across the country—from housing and daycare to labor shortages and economic development. Each episode sparks thoughtful conversation about how rural communities can shift from competition to collaboration and thrive in a changing world. Tune in to better understand the heartbeat of rural America—and why it matters.