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Kyle Wood: In today's episode
of Everything Bootcamp.

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My guest is Amy Connell.

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Based in Texas in the U S.

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We're talking about pivoting your
fitness business during the pandemic.

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We also talk about when is it the
right time to stop running classes?

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You know, when does adversity become
a sign that it's time to stop.

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We also talk about writing a book
from scratch and publishing it.

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If that's something you've
been interested in doing.

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And the different forms a career in
fitness can look like yes, it's training

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people, but the fitness industry is vast
and there's many ways we can help people.

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All right, looking forward to
sharing this recording with you.

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Here it is.

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Hello, and welcome to Everything Bootcamp.

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Today my guest is Amy Connell.

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Amy is a mom of 18 years, fitness
professionals, 16 years, and

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owner of Graced Health there.

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She offers various health and fitness
options, which we'll talk more about

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later plus a podcast of the same
name, which we'll also talk about.

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We connected last year when Amy invited
me on her podcast of the same name,

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grace stealth already mentioned that
we talked about community and fitness,

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especially during the pandemic.

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So today I'm very excited to have
Amy on my show to be able to talk

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about Similar topics, but also
different ways that you can like

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create fitness communities online.

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So Amy welcome!

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Amy Connell: Thank you Kyle.

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Yeah.

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Thanks you for having me.

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And I can't believe that it's been
over a year since we connected

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last, so I'm glad we're here.

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Kyle Wood: Yeah.

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I thought last year's time was weird.

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This year is time is weirder, I think.

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Amy Connell: It's a different
kind of weird for sure.

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Kyle Wood: Yeah.

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So,  I've been enjoying, starting off
these podcasts, eh, with a question.

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So I want you to cast your mind
back to, if you can remember your

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first group fitness session that
you attended as a participant.

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And do you remember that?

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Amy Connell: I'm trying
not to laugh too loud.

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Yes.

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I remember that.

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Are you wanting me to go back and explain

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Kyle Wood: it to you?

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Amy Connell: Oh gosh.

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So I grew up dancing and I was
involved in all things dance.

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Um, so this is definitely going
to date me, which I don't have

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a problem saying how old I am,
but in, it was probably 1990.

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Two and one of the members of my dance
team, and I decided we wanted to go to

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a step aerobics class at our local gym.

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So in, in keeping in check of the fatness
of the, fashion, the fitness fashion.

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Those words came together really poorly.

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The fitness fashion I showed up in,
I still remember what I was wearing.

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It was a Royal blue, shiny blue
thong leotard, and by black biker

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pants with this like a three-inch
stretchy band, of course, as you

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know, I remember what I wear more than
anything, but it was a step of rubbish.

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And it was really fun because if
anyone has ever participated in

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that they know how rhythmic it is
and remembering the steps and you

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really get to utilize a lot of that.

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Um, a lot of the elements that I had done
all of my life and it was, it was so fun.

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I actually ended up teaching it.

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It would kind of when it was
on the tail end of being in.

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Jim's but, uh, it was, I loved it.

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It was so fun, so fun, but
I'm glad I'm not wearing that

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blue thong leotard anymore.

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I'll just say that.

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Kyle Wood: I know waiting for
that, that to come back in.

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You didn't have the affections, they
like cyclical, but yeah, that's one that

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hasn't quite come back in as it, since

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Amy Connell: eighties.

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Yeah.

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We need to just kind of keep that wind,
keep that one in the back of the drawer.

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Kyle Wood: Oh, that's awesome.

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So that, that sounds like that gave you
the, a bit of the bug for teaching group

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fitness being in that experience to music.

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Amy Connell: Yeah, it was just something,
I think that the group fitness environment

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I loved, uh, have you read the book?

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Uh, The Joy Of Movement by Dr.

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Kelly McGonigal.

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Kyle Wood: No, I haven't.

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Amy Connell: Oh, you would love it.

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It is fantastic.

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But one of the things that she really
highlights in there is just the

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psychology and the empowerment and,
uh, all of the wonderful things that

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happen in a group fitness atmosphere.

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And when I went to college, that
was how I continued to move.

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I mean, some girls would go out and run
and some girls would run to the bars.

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I don't know, but I was, I loved
going into the group fitness rooms

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and that was really my that's always
been my preferred way of movement.

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So yeah, I was, I mean, in my
early twenties I was doing it.

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And then once my youngest son was born.

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Uh, we had lived in one city.

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We moved to a new city and I
started a program in my neighborhood

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where it was like a mommy and me.

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So it was a place that I could go
and actually bring my child and work

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out and create a community with that.

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So that's kind of how I got into being
a fitness professional, as I saw a

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need in my young family community.

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And.

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Uh, just decided, well, if it's
not here, I want to go ahead.

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I want to start this.

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Cause I knew how instrumental
it was in my first one.

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So that's kinda how I moved into it.

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But yeah, group fitness has been a huge
part of my story as someone who just

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enjoys, moving and enjoys working out.

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Kyle Wood: Yeah.

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That's awesome.

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So let's fast forward a bit then
to the start of  2020, so pre-

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COVID the, you know, it was then
just a small blip on the news.

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What we, yeah, it was happening.

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And so overseas, we had, we
weren't thinking too much about it.

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Uh, what did, what was your
business looking like then?

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Like what kind of classes were you
running at that point and what else

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we offering with your business?

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Amy Connell: I did a hybrid of.

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Of fitness type things.

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So I did personal training and
that was primarily in-person.

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And then I also did group fitness
classes outside, and which is really

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where I got connected with you
because I did, um, Yeah, it was a

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subscriber of the bootcamp ideas.

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I led classes and they were mostly
for like women in their thirties,

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or I'm sorry, like 35 to 55.

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And we would go outside the
community that I live in.

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Now keep in mind.

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I live in Texas and you know,
everything's bigger in Texas.

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And I'm really fortunate to have access to
some multi-purpose fields out here, which

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by multipurpose, I mean that it's like a
turf field and depending on what sport is

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on it, it's either, um, American football.

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It's.

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American soccer or, you
know, um, lacrosse, uh, what

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else do they have out there?

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And they just have markings for
everything, but it's, it's that

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standard like hundred meter distance.

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And I don't even know what the width is.

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So.

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And that was a really great place to go
because I didn't have to worry about what

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grass, which is always a problem here.

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And it's just, I mean, it's,
you know, that was just a really

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fortunate aspect of, of my business.

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So when COVID hit in March, of course,
we shut everything down for a while.

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And then when the business entity
that was renting, those fields

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felt like it was safe to open.

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I reopened and not only did
I hold my, uh, women's my.

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Classes and that, by that time
it was probably, uh, mid June

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or July early July of 2020.

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Um, I also saw a need with some of
the local high school female athletes,

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because particularly the volleyball.

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So I actually hosted some fitness
and conditioning classes for those,

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uh, female or for, you know, for
the teen athletes playing volleyball

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because their clubs were shut down.

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Um, and when I say club.

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The, you know, the, the select
organizations are the small groups

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and so they weren't moving around and
they weren't going to competitions

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or, um, anything like that.

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And so I held fitness and conditioning
classes for them just to help

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number one, keep them conditioned.

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And number two, what really I enjoyed
doing was teaching them ways that they

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could strengthen and protect their body as
they were doing the sport that they loved.

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So teaching them about.

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You know, strengthening their gluteus
medius and their gluteus minimus, and

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you know, all of these small things
that, that when you're 16 years

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old, you don't care about so much.

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You just want to jump higher.

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But then I was like, well, this
is why you need to strengthen it.

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So I moved into that and then.

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September, which was kind of when
school started back up for us here,

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uh, it was, it was a weird hybrid
situation with our school district.

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And I just didn't feel like my community
of moms could commit to, um, showing up

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at the same time that they normally do,
because some of them had kids at home.

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Some of them didn't, some of them
they could leave at home to that.

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May you know, it was just, it was
like, you know what, that's fine.

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Kyle Wood: Sorry, Amy, by hybrid, you
talking about online and face-to-face

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learning for kids at school.

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Is that what you mean yet?

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Okay.

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Amy Connell: Yes.

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Yeah.

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Thank you.

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Thank you for clarifying that.

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And then at the same time, my costs
went up because all of a sudden,

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everybody was wanting to use these
fabulous multi-core purpose fields.

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Yeah.

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So my cost actually doubled and, uh,
because they increased the rates and then

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they put a two hour minimum on it, even
though I only needed it for 45 minutes.

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So I, um, I just said, you know
what, I need to do this, or I

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I'm going to pause it for now.

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And I also really wanted to focus on
this book project that I was working on.

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And I have not yet gone back to,
um, group fitness with my women's.

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I did over the summer.

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I did the volleyball again, and I did just
general team fitness again, but I haven't

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gone back to like that core group that.

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Uh, really that I really loved.

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It just hasn't quite made enough
business sense for me to do that.

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Kyle Wood: Yeah.

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What was that like?

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Cause I can, I've definitely come
across all the trainers being in similar

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situations where rent prices get to the
point where they're not really making

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any, you know, they're sort of breaking
even, but, and the thing that usually

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keeps them going is their clients.

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What was that like sort of
with these clients who've

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trained with you for awhile.

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Having the let go of that.

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Like that would have
been a tough decision.

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Amy Connell: Yeah, it really was.

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And honestly, Kyle, when I told them that,
Hey, look, I've just got to pause this.

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I felt like I betrayed them.

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I could just see it on
their faces, like, but.

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They didn't say this because
they're too kind and gracious, but

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it was kind of like, but we're a
community and now you're leaving us.

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And so, yeah, I felt really,
really badly about that.

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Um, I will say I have.

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Definitely stayed in touch
with a lot of the clients.

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I mean, we'll go walk.

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I, to me walking is one of the
best ways that I have found to

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connect with my friends, regardless
of if they were clients or not.

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And so we'll get together and we'll
go walk or every now and then we'll,

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um, get together for lunch or maybe
a happy hour or something like that.

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But yeah, that was, that was hard.

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That was definitely hard, but
it had just gotten to the point

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that I was almost paying to.

00:12:20.283 --> 00:12:21.783
To run those classes.

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And I also knew that I could,
um, that I could make more money.

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I mean, if it was just F I did it, wasn't
a purely financial and business decision,

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but I knew that I could make more money,
uh, doing virtual training out of my home.

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Cause that, that.

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Was relatively low.

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And then the other thing that you really
can't put a price on is your time.

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And I needed time.

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I needed time to be
creative with my writing.

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It was, this has been a two year project
and I needed time to focus on that.

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And it was just the right thing to do,
but it was still the hard thing to do.

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Kyle Wood: Yeah, absolutely.

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Absolutely.

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Yeah.

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And I, I think that's the.

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The tricky, Elena, that's usually
the advice, like if train isn't,

00:13:09.938 --> 00:13:13.988
that situation is it's going to be
a tough conversation, but you can't.

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How long can you, can you sustain?

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You're either running at a loss or.

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Like running for cost.

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Like at what point are you going to
start getting bitter and feel resentful

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and then that's not helpful for anyone.

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So you need to find a way to, to
change things up and for you, I guess.

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Yeah.

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You mentioned we'll can talk
more about that now that you

00:13:35.598 --> 00:13:39.408
have this sort of project in the
background that you're working on.

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And I've spoken to quite a
few authors and, you know,

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taking on a book sounds it's.

00:13:48.138 --> 00:13:48.378
Yeah.

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It's not something you can kind of
like, I mean, I guess some people

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do sort of half, half,  but yeah,
it is something that requires a

00:13:55.898 --> 00:13:57.158
lot of your attention doesn't it?

00:13:57.928 --> 00:14:00.608
And kind of a grit and determination.

00:14:02.708 --> 00:14:03.878
Amy Connell: Yes, yes.

00:14:03.878 --> 00:14:08.228
To all of that, I, there are a lot of
different ways of approaching a book.

00:14:09.008 --> 00:14:14.858
And even though I am self publishing,
this one, I really wanted it

00:14:14.858 --> 00:14:17.738
to be, uh, some of my legacy.

00:14:17.738 --> 00:14:21.068
This is obviously fitness and
health related stuff is not

00:14:21.158 --> 00:14:23.228
the only part of who I am.

00:14:23.708 --> 00:14:28.448
I I'm, I'm more multifaceted than I
probably portray myself to be online, but.

00:14:29.083 --> 00:14:35.293
Was important to me to get it right, and
really, to kind of step into the next

00:14:35.293 --> 00:14:44.533
phase of education for not only, um, you
know, women and, uh, potentially teens,

00:14:44.563 --> 00:14:48.283
but also I think it's good for other
fitness professionals to hear maybe.

00:14:49.793 --> 00:14:54.083
What kind of language are we using around
our clients and by language, I don't mean

00:14:54.083 --> 00:14:58.853
like cursing or F-bombs or anything like
that, but just what kind of messaging

00:14:58.853 --> 00:15:01.343
are we giving them unintentionally?

00:15:01.703 --> 00:15:05.813
Um, I know shame is a big word to
you as, as it is to me and, you

00:15:05.813 --> 00:15:07.523
know, unintentionally creating shame.

00:15:07.523 --> 00:15:10.763
If, you know, if we're talking about
rock hard abs or something like that.

00:15:11.243 --> 00:15:12.953
Uh, but yeah, the book that book was.

00:15:13.613 --> 00:15:15.233
Uh, huge project.

00:15:15.323 --> 00:15:21.893
Uh, I have a feeling that when I get to
my next one, I may not be as neurotic

00:15:21.893 --> 00:15:27.173
about it as I've been with this one,
because this one being my first, I'm just

00:15:27.173 --> 00:15:29.423
really throwing everything I have into it.

00:15:29.543 --> 00:15:30.263
Yeah.

00:15:30.503 --> 00:15:31.373
It's been worth it.

00:15:31.403 --> 00:15:32.993
It's, it's a beautiful book.

00:15:32.993 --> 00:15:35.723
And I can say that because I did
not design the outside and I did

00:15:35.723 --> 00:15:37.233
not design the inside, but instead.

00:15:37.743 --> 00:15:38.613
Gorgeous book.

00:15:38.613 --> 00:15:41.733
I'm really proud of it, but it was
something that was important to

00:15:41.733 --> 00:15:49.353
me to leave a mark and to create a
ripple of a different way of thinking

00:15:49.383 --> 00:15:51.213
about our health and our body.

00:15:52.353 --> 00:15:52.743
Kyle Wood: Yeah.

00:15:52.773 --> 00:15:53.223
Cool.

00:15:54.303 --> 00:15:54.723
Yeah.

00:15:54.813 --> 00:15:58.593
Yeah, I've got a question for you and then
I'd love to ask you a bit more about the

00:15:58.593 --> 00:16:02.913
process that you sort of took of taking
on writing your book cause it's huge.

00:16:04.388 --> 00:16:07.138
So like whenever, you know, someone
else I like following a lot talking

00:16:07.138 --> 00:16:09.848
about shame, a lot, love following Brene
Brown, someone else I like following

00:16:09.848 --> 00:16:11.438
for business stuff is Seth Godin

00:16:12.798 --> 00:16:16.428
I mean, in his videos he's always got
like these, like, you know, these like

00:16:16.428 --> 00:16:18.138
Ikea shelves they're just like books.

00:16:18.438 --> 00:16:19.998
Um, you know, it's just stacked.

00:16:20.028 --> 00:16:21.138
Just like hundreds of books.

00:16:21.558 --> 00:16:25.008
And he talked him one of his videos
about how, like, the reason he has that

00:16:25.008 --> 00:16:28.668
is because the reason he loves books
is because each one is like an idea.

00:16:28.698 --> 00:16:30.348
It's an idea that someone's had.

00:16:31.088 --> 00:16:33.198
An idea, and a conversation is fleeting.

00:16:34.808 --> 00:16:39.388
But the person might remember it possible,
but you know, in 20 years that ideas gone

00:16:39.698 --> 00:16:43.898
but a book like immortalizes that idea.

00:16:44.358 --> 00:16:47.628
So that someone 20 is 50 is a hundred
years from now  can go and read that book

00:16:47.628 --> 00:16:51.408
and read about this idea that you had,
and it can still be shared with the world.

00:16:52.038 --> 00:16:56.503
So what idea is it that your,
you feel like you're trying

00:16:56.503 --> 00:16:57.853
to share with your book?

00:16:59.533 --> 00:17:00.673
Amy Connell: That's a great question.

00:17:00.673 --> 00:17:03.613
And I have not heard him say
that, but I completely agree.

00:17:03.793 --> 00:17:08.383
Um, the idea of my book is all of these.

00:17:09.433 --> 00:17:10.513
And I'm using quotes.

00:17:10.543 --> 00:17:15.223
No one can see them, but I'm using
air quotes, health rules, or maybe

00:17:15.223 --> 00:17:22.423
some might say myths that people hear
and feel like they have to abide by.

00:17:22.783 --> 00:17:24.013
Um, and then they feel.

00:17:24.828 --> 00:17:25.998
They feel shame.

00:17:26.058 --> 00:17:30.048
They feel like whatever they're doing
is not enough because they're not doing

00:17:30.048 --> 00:17:34.578
all of the things that the, that the
motivating a fitness professional might be

00:17:34.578 --> 00:17:38.418
telling them, or, or things that they've
heard, or there's headlines that come

00:17:38.418 --> 00:17:43.548
across on your news feed or on best sprout
or social media or something like that.

00:17:43.818 --> 00:17:48.948
So it really takes all of these health
quote rules and debunks them using.

00:17:49.458 --> 00:17:52.518
Exercise science using nutrition science.

00:17:52.518 --> 00:17:57.018
And then I do that, um, through
a lens of my faith as well.

00:17:57.018 --> 00:17:59.328
So there's absolutely
hard science in there.

00:17:59.328 --> 00:18:03.108
I think I say, you know, this is not
a compilation of my woo thoughts.

00:18:03.108 --> 00:18:09.048
Like these are, this is real stuff
that I think somewhere along the

00:18:09.048 --> 00:18:11.568
re it has just gotten either.

00:18:12.553 --> 00:18:14.533
It's kind of like that telephone game.

00:18:14.533 --> 00:18:16.933
I don't know if you have that in
Australia, but in the states we would

00:18:16.933 --> 00:18:20.923
grow up and someone would say something
in some, someone person's ear and then

00:18:21.573 --> 00:18:24.883
they would whisper it and then they
would whisper it to the next person.

00:18:24.883 --> 00:18:26.743
And then they would whisper
it to the next person.

00:18:26.743 --> 00:18:29.413
By the time it got around a
circle, it was totally muddied,

00:18:29.443 --> 00:18:30.733
you know, just total jumble.

00:18:31.213 --> 00:18:34.963
And so I think sometimes that's what,
that's, what happens with, uh, with the

00:18:34.963 --> 00:18:40.243
health industry, with, uh, with diet
culture and, uh, you know, sometimes.

00:18:40.738 --> 00:18:42.688
There are also things that
we create in our head.

00:18:43.078 --> 00:18:45.808
So for example, some of the
chapters that I have in the

00:18:45.808 --> 00:18:48.328
book are, um, no pain, no gain.

00:18:49.258 --> 00:18:53.758
And I know maybe the original intent of
that is like, oh, you want to be sore

00:18:53.758 --> 00:18:56.998
tomorrow, but people start to thinking,
oh yeah, pain is a badge of honor.

00:18:57.268 --> 00:18:58.528
Oh, I'm hurting here.

00:18:58.528 --> 00:19:01.378
I'm I'm I'm hobbling because I.

00:19:02.068 --> 00:19:05.278
Did burpees all the way around
a 400 meter track or, you

00:19:05.278 --> 00:19:06.418
know, or something like that.

00:19:06.718 --> 00:19:07.708
Pain is not good.

00:19:08.338 --> 00:19:08.578
Yeah.

00:19:08.698 --> 00:19:09.958
Kyle Wood: Pain is, is a warning.

00:19:10.408 --> 00:19:12.048
Is your body saying stop.

00:19:12.678 --> 00:19:13.578
Amy Connell: Exactly.

00:19:13.908 --> 00:19:15.288
Yeah, exactly.

00:19:15.288 --> 00:19:16.038
Exactly.

00:19:16.038 --> 00:19:16.748
And then things like.

00:19:17.273 --> 00:19:18.563
Carbs are the enemy.

00:19:18.893 --> 00:19:22.523
And I know that there's a lot of different
ways that people feel best with eating,

00:19:22.523 --> 00:19:27.143
but in general carbs are not the enemy and
the right kinds of carbs can fuel your,

00:19:27.413 --> 00:19:29.693
fill your brain, well, fuel your body.

00:19:29.693 --> 00:19:34.043
Well, and just things that like that,
that have been trickled down and whispered

00:19:34.043 --> 00:19:35.453
from person to person, to person.

00:19:35.483 --> 00:19:40.013
And I don't think that the way that
people are grasping onto them and

00:19:40.043 --> 00:19:45.263
trying to incorporate them into
their life is really the, what was.

00:19:46.268 --> 00:19:50.438
Intended with that in the first
place, if that was even a real thing.

00:19:51.138 --> 00:19:55.988
And then of course, as a woman who, um,
you know, in, in my mid forties who grew

00:19:55.988 --> 00:20:00.038
up with a lot of body image issues, I
talk a lot about body image and why we

00:20:00.038 --> 00:20:01.628
think we need to look a certain way.

00:20:01.628 --> 00:20:06.488
And, um, and you know, there is no, you
know, the perfect body and that kind of.

00:20:08.238 --> 00:20:08.718
Kyle Wood: Yeah.

00:20:09.678 --> 00:20:11.088
Yeah, that sounds awesome.

00:20:11.088 --> 00:20:13.578
And well, well needed.

00:20:13.668 --> 00:20:20.208
Uh, I know even working with my clients,
I would often sort of unpack a lot of

00:20:20.208 --> 00:20:24.318
that with people when they come into
class and be like, oh, duh, he'd be like,

00:20:24.348 --> 00:20:27.898
uh, you know, like I remember there was
this crazy diet going around for a while.

00:20:28.623 --> 00:20:31.323
Where you are in the eight, like
mate for the first two weeks.

00:20:31.443 --> 00:20:35.523
And like the guy who created it
ended up getting like judged.

00:20:35.913 --> 00:20:36.573
Um, and then.

00:20:37.578 --> 00:20:40.698
Yeah, like mate and a
tablespoon of oats a day.

00:20:40.758 --> 00:20:43.488
And then you basically decided
like reintroducing foods.

00:20:43.488 --> 00:20:48.138
And it's like, actually, there's a lot of
data that shows that elimination, diets

00:20:48.318 --> 00:20:51.858
don't work long-term and everyone will
be like, cause then I need carbs for two

00:20:51.858 --> 00:20:53.418
weeks, like dropping all this weight.

00:20:53.418 --> 00:20:55.938
Cause it's just like inflammation
and water and stuff like that.

00:20:56.418 --> 00:20:59.958
And like, this works so good, but then
not many people even made it through those

00:20:59.958 --> 00:21:02.358
first two weeks because it was so extreme.

00:21:02.808 --> 00:21:03.708
And then they just.

00:21:04.938 --> 00:21:05.448
Go back.

00:21:05.448 --> 00:21:07.908
And then every time you do that
yet builds, like, I think you're

00:21:07.908 --> 00:21:10.668
talking about it builds that
language in your head isn't it?

00:21:10.938 --> 00:21:11.298
Doesn't it?

00:21:11.328 --> 00:21:13.908
That you're a failure that you can't
lose weight that you can't keep it.

00:21:15.228 --> 00:21:17.808
And then, and then that
fades into the yeah.

00:21:17.818 --> 00:21:20.718
The cycle of, of, yeah, just nastiness.

00:21:21.258 --> 00:21:21.798
Amy Connell: Yeah.

00:21:21.828 --> 00:21:22.248
Yeah.

00:21:22.278 --> 00:21:24.558
Oh, well it's, if it's not
going to work, then why bother?

00:21:24.558 --> 00:21:26.988
Or if it didn't work last
time, I'm not going to try.

00:21:27.318 --> 00:21:30.708
I mean, there's a whole lot
of really negative self-talk

00:21:30.708 --> 00:21:32.898
that can get in, get into that.

00:21:32.898 --> 00:21:34.308
And, and I completely agree.

00:21:34.308 --> 00:21:35.298
I dig into one of those.

00:21:35.298 --> 00:21:38.958
I think that chapter title is called
there's one best diet and it gets

00:21:38.958 --> 00:21:42.498
into me like, no, actually, you
know, what's research backed what.

00:21:43.208 --> 00:21:44.168
Uh, realistic.

00:21:44.168 --> 00:21:45.188
What's sustainable.

00:21:45.188 --> 00:21:51.008
Like let's really think about what we can
do before we just blindly accept whatever

00:21:51.038 --> 00:21:57.908
the latest and greatest diet plan is
that someone is trying to profit off of.

00:22:00.508 --> 00:22:03.328
Kyle Wood: So for other trainers out
there who might be like, oh yeah,

00:22:03.358 --> 00:22:06.868
I've been kind of wanting to write
a book, but I'm not really sure.

00:22:06.868 --> 00:22:08.968
Like in like three minutes.

00:22:09.688 --> 00:22:13.528
So like the short version, cause obviously
we could talk about this for a long time.

00:22:13.978 --> 00:22:16.948
What was kind of like your
process for writing the book?

00:22:16.948 --> 00:22:21.928
What was like the most, or maybe what
was like the most important thing for

00:22:21.928 --> 00:22:27.058
you that helped you go from, I've got
an idea from a book for a book to.

00:22:27.858 --> 00:22:29.988
Now you have you, you've finished the...

00:22:30.228 --> 00:22:34.218
Amy Connell: It's it's actually,
so I have, yeah, I'm holding it up.

00:22:34.248 --> 00:22:35.178
It's it's the, yeah.

00:22:35.178 --> 00:22:38.058
Where the, but it's, um,
it's the author proof.

00:22:38.058 --> 00:22:40.848
So you can see Kyle, you can
see this little line that goes

00:22:40.848 --> 00:22:42.498
across that says not for resale.

00:22:42.498 --> 00:22:45.888
So I've got the real ones coming
very soon, but by the time this

00:22:45.888 --> 00:22:47.928
comes out, it will be out on Amazon.

00:22:48.378 --> 00:22:52.668
Um, boy, I tell you, I think
the number one thing that I can

00:22:52.668 --> 00:22:56.898
recommend for someone who was
wanting to write a book is to write.

00:22:58.218 --> 00:23:02.898
Yeah, we have a lot of ideas coming
around our head and really what I did.

00:23:02.898 --> 00:23:09.348
I mean, I wrote most of this, I wrote
during COVID and, uh, during lockdown and

00:23:09.348 --> 00:23:15.588
shut down and I made a goal of writing
500 words a day, four times a week.

00:23:16.368 --> 00:23:18.828
So that equates to 2000 words.

00:23:18.978 --> 00:23:23.358
And if the general book, I think
this book is like 64,000 words, but.

00:23:24.498 --> 00:23:29.838
The, you know, the average size
book is 50 to 55,000 words a minute.

00:23:29.868 --> 00:23:29.958
Okay.

00:23:30.768 --> 00:23:33.618
My finance degree would tell you that I
could do that in my head really quickly.

00:23:33.618 --> 00:23:37.818
And I'm having a hard time for
like 25 weeks, 25 to 30 weeks.

00:23:37.818 --> 00:23:42.228
Then you could get a first draft of your
book done, but there's a lot of things

00:23:42.228 --> 00:23:45.048
that go, um, go along in our head.

00:23:45.348 --> 00:23:50.658
And so I would say when those come in, do
not assume you will remember those ideas.

00:23:51.048 --> 00:23:54.258
So get a note in your phone, get Evernote.

00:23:54.258 --> 00:23:55.638
That's a really great way of tracking.

00:23:55.638 --> 00:23:58.638
However you can consistently track those.

00:23:59.138 --> 00:24:03.788
Just the idea, just five or six words
to remember what your remember that

00:24:03.788 --> 00:24:08.348
jumping off point and then schedule in.

00:24:09.318 --> 00:24:12.288
The however long, it takes
you to write 500 words for me.

00:24:12.288 --> 00:24:15.378
I could normally get them
done in about 30 minutes.

00:24:15.528 --> 00:24:17.748
So it's not like I'm sitting
at my computer all day long.

00:24:18.738 --> 00:24:21.348
It's just downloading a
whole bunch of gargly goop.

00:24:21.648 --> 00:24:23.628
That doesn't make sense.

00:24:23.688 --> 00:24:29.148
It's all crap when it first comes
out, but then you can go back and then

00:24:29.148 --> 00:24:34.578
that's when you start massaging it and
self editing and making things work.

00:24:35.058 --> 00:24:36.438
But I would say, yeah, number one.

00:24:37.188 --> 00:24:43.428
Take note of your, um, of your ideas when
they come and, and schedule in time to

00:24:43.428 --> 00:24:47.268
write at least four times a week, if not.

00:24:48.783 --> 00:24:49.233
Kyle Wood: Awesome.

00:24:49.563 --> 00:24:49.863
That's.

00:24:49.893 --> 00:24:50.163
Yeah.

00:24:50.163 --> 00:24:52.383
And that sounds very achievable.

00:24:52.473 --> 00:24:53.373
It's really about that.

00:24:53.523 --> 00:24:53.913
It's like what?

00:24:53.913 --> 00:24:57.333
We teach our clients with
exposition it's consistency.

00:24:57.573 --> 00:24:58.863
You just gotta keep showing up.

00:24:59.793 --> 00:25:00.183
Amy Connell: Yeah.

00:25:00.183 --> 00:25:04.713
Well, and it's also training your brain
and it's training that, that, that writing

00:25:04.713 --> 00:25:09.483
muscle, I mean, just like we can't expect
to go drop down and do 200 pushups.

00:25:09.483 --> 00:25:11.883
If we haven't been doing pushups at all.

00:25:12.153 --> 00:25:13.203
No, you start off with me.

00:25:13.668 --> 00:25:14.358
Five.

00:25:14.388 --> 00:25:18.288
And then the next week, maybe you
do 10 a day or something like that.

00:25:18.288 --> 00:25:18.678
So, yeah.

00:25:18.678 --> 00:25:21.408
It's, I mean, it's the same concept
from the fitness perspective is

00:25:21.618 --> 00:25:24.618
training your writing muscle and
just getting it in consistently.

00:25:25.398 --> 00:25:25.728
Kyle Wood: Yeah.

00:25:26.838 --> 00:25:27.168
I love that.

00:25:27.198 --> 00:25:27.648
Thank you.

00:25:28.818 --> 00:25:29.118
All right.

00:25:29.118 --> 00:25:31.008
Are you ready for the rapid fire round?

00:25:31.578 --> 00:25:32.208
I am.

00:25:32.718 --> 00:25:33.018
All right.

00:25:33.018 --> 00:25:37.998
So first question, and if, yeah, like I've
got these, so if you get, let me know.

00:25:38.778 --> 00:25:43.818
What are the top three things you do each
week that you found help your business?

00:25:44.208 --> 00:25:44.568
Correct.

00:25:46.893 --> 00:25:49.053
Amy Connell: Well, the first thing
I already mentioned, which is I

00:25:49.053 --> 00:25:52.083
schedule in, well, it's kind of
goes along with what I talked about.

00:25:52.083 --> 00:25:54.633
I schedule in my to-do list.

00:25:54.993 --> 00:26:01.653
So if I know that I need to, uh, prep
at podcast episode and edit and do the

00:26:01.653 --> 00:26:03.273
socials and all of that kind of stuff.

00:26:03.273 --> 00:26:07.353
I know that in general, that takes about
six hours per episode for me to do so

00:26:07.383 --> 00:26:10.743
I will schedule that in throughout the
week to get something like that done.

00:26:11.223 --> 00:26:12.933
Um, I also.

00:26:14.223 --> 00:26:14.763
State.

00:26:15.213 --> 00:26:24.123
I try, not always great, but I try to stay
focused on, um, by remembering my why and,

00:26:24.183 --> 00:26:29.463
uh, who I'm there to serve, because there
are a lot of shiny objects I have learned

00:26:29.493 --> 00:26:33.543
over the last couple years that I am more
of a visionary than I ever thought I was.

00:26:33.753 --> 00:26:37.653
So all come up with a lot of
really great ideas, but there's

00:26:37.653 --> 00:26:39.233
no way that I can get them done.

00:26:39.788 --> 00:26:41.078
I have to stay.

00:26:41.618 --> 00:26:46.808
I've got to stay in my lane
and finish the task at hand.

00:26:46.838 --> 00:26:48.878
Otherwise nothing is going to be good.

00:26:48.878 --> 00:26:53.378
And I'm just going to have a whole lot
of open-ended projects out there and, you

00:26:53.378 --> 00:26:55.148
know, and the lanes we can change lanes.

00:26:55.148 --> 00:26:55.448
Right?

00:26:55.448 --> 00:26:59.198
And we can take new new highways
or roads or something like that.

00:26:59.198 --> 00:26:59.948
I mean, if we're going to stay on.

00:27:00.708 --> 00:27:04.608
Terrible analogy, but, but just
kind of staying focused and

00:27:04.608 --> 00:27:07.848
staying between the lines, I think
has been really helpful for me.

00:27:08.238 --> 00:27:13.598
And th and that's honestly, I mean, that's
how I was able to get this book done/

00:27:13.738 --> 00:27:15.908
Kyle Wood: I know that feeling well.

00:27:16.248 --> 00:27:16.758
Amy Connell: Yeah.

00:27:16.878 --> 00:27:17.328
Yeah.

00:27:17.628 --> 00:27:20.778
And then the other thing too,
on a more practical level is

00:27:20.808 --> 00:27:26.028
I do invest in some tools that
help me save money or save time.

00:27:26.238 --> 00:27:28.038
Uh, they cost money, but they save time.

00:27:28.038 --> 00:27:29.268
So like, I schedule.

00:27:30.213 --> 00:27:31.533
I try.

00:27:31.623 --> 00:27:34.593
I'm not, I haven't been graded
this lately, but I try to schedule

00:27:34.593 --> 00:27:37.203
all of my social media through.

00:27:37.203 --> 00:27:40.983
I use Later, there's buffer
is one there's CoSchedule.

00:27:40.983 --> 00:27:45.183
There's all kinds of different ones,
but I scheduled those a month in advance

00:27:45.243 --> 00:27:46.953
or at a minimum a week in advance.

00:27:47.313 --> 00:27:48.663
So that way it's all done.

00:27:48.663 --> 00:27:52.653
Cause I love engaging and talking to
people online and I really hate putting

00:27:52.653 --> 00:27:56.163
content out there, which I probably
shouldn't admit, but it's just, it's

00:27:56.163 --> 00:27:58.013
really hard for me, me a little bit.

00:27:58.488 --> 00:28:01.408
Kyle Wood: So you, you like batch
that, try and do that in one go?

00:28:01.758 --> 00:28:02.448
Amy Connell: Yes.

00:28:02.478 --> 00:28:02.988
Yes.

00:28:02.988 --> 00:28:06.528
And I have a rhythm of what I,
where I know I want to serve and

00:28:06.528 --> 00:28:07.998
where my community feels served.

00:28:07.998 --> 00:28:09.798
So I'll do a fitness related one.

00:28:09.798 --> 00:28:13.158
I'll do a mindset related, one, a food
related, one, a faith related one.

00:28:13.568 --> 00:28:16.878
And that way it at least starts
to kind of narrow it down.

00:28:17.178 --> 00:28:21.468
And then I do things like, um, I
use Buzzsprout as my podcasting

00:28:21.468 --> 00:28:23.478
provider and, uh, they have.

00:28:24.258 --> 00:28:27.708
Great tools like, um, magic mastering.

00:28:27.948 --> 00:28:31.278
So when I upload it there, I pay
an extra like four bucks a month.

00:28:31.308 --> 00:28:35.688
I mean, it's relatively inexpensive
and they make sure that the audio

00:28:35.688 --> 00:28:39.078
is really good, which you can
do that for free on Auphonic.

00:28:39.198 --> 00:28:42.738
But it, the whole process
takes like an hour, even though

00:28:42.738 --> 00:28:43.488
you're not sitting there.

00:28:43.488 --> 00:28:47.208
So just little things like that to me
are worth the time to do it because

00:28:47.208 --> 00:28:48.768
that way I can stay focused on.

00:28:50.698 --> 00:28:51.118
Kyle Wood: Yeah.

00:28:51.658 --> 00:28:51.958
Awesome.

00:28:51.958 --> 00:28:52.348
I love that.

00:28:52.348 --> 00:28:55.108
And thanks for some specific tools there.

00:28:56.278 --> 00:28:57.298
All right, next question.

00:28:57.358 --> 00:29:02.248
What is your favorite song or
perhaps a band to work out to.

00:29:04.008 --> 00:29:06.288
Amy Connell: Well, a lot of it
really depends on what I'm doing.

00:29:06.288 --> 00:29:10.878
I mean, if I'm doing a mobility or
a yoga, that's very different than

00:29:10.878 --> 00:29:14.748
getting out there and doing box
jumps, but I kind of feel like you can

00:29:14.748 --> 00:29:19.428
never go wrong with something, like
imagine dragons, radio on Spotify.

00:29:19.458 --> 00:29:22.518
For me, at least that normally will
give me some good quality stuff.

00:29:22.908 --> 00:29:25.788
Um, and then the other thing, one
of the resources, so this book.

00:29:26.473 --> 00:29:28.903
EV almost every chapter
has a resource in the back.

00:29:28.903 --> 00:29:32.983
So some of them are recipes or some of
them are journal prompts and reflections.

00:29:33.043 --> 00:29:35.023
And then I have a lot of workout stuff.

00:29:35.353 --> 00:29:38.058
In addition, To all of that.

00:29:38.058 --> 00:29:42.408
One of the, one of the resources is
a walking playlist because one of the

00:29:42.408 --> 00:29:46.428
chapter titles, which is a rule to
break is walking isn't worth my time.

00:29:46.728 --> 00:29:52.728
So I created a playlist on
Spotify called your worthy body,

00:29:52.728 --> 00:29:53.688
which is the name of the book.

00:29:53.688 --> 00:29:56.478
So your worthy body
walks and it's kind of.

00:29:57.008 --> 00:30:00.998
A curated list of all of my favorite
songs that I liked to move to.

00:30:01.328 --> 00:30:04.808
So honestly, I mean, it sounds
somewhat narcissistic, but it's not

00:30:04.808 --> 00:30:07.838
meant to be, but I really enjoy just
pulling that up and I'll just listen

00:30:07.838 --> 00:30:09.158
to that whenever I'm working out.

00:30:09.158 --> 00:30:10.688
Cause I know that I'm
going to like the songs.

00:30:11.108 --> 00:30:11.528
Yeah.

00:30:11.768 --> 00:30:12.098
Kyle Wood: Awesome.

00:30:13.298 --> 00:30:13.838
Thank you.

00:30:14.738 --> 00:30:18.968
And next up, because especially
because we've talked a lot about

00:30:20.958 --> 00:30:24.378
the pandemic and how it's been very
disruptive to all of our careers.

00:30:25.128 --> 00:30:29.178
I feel like a lot of trainers are
at cusp of like, they've probably

00:30:29.178 --> 00:30:31.638
used this time to get clear
about what they want to do next.

00:30:31.638 --> 00:30:36.408
So where would you like to hit
next with your business or career?

00:30:38.148 --> 00:30:41.928
Amy Connell: Yeah, it's been a great
opportunity to really reflect and

00:30:41.928 --> 00:30:43.278
figure out what's important to me.

00:30:43.278 --> 00:30:45.738
And what am I, what am I
the most passionate about?

00:30:46.278 --> 00:30:50.868
What I have discovered about myself
is I'm really passionate about.

00:30:52.323 --> 00:30:57.963
So I would love to, um, get into speaking
more in a couple different realms.

00:30:57.963 --> 00:31:02.043
One is, you know, I mentioned I've kind
of have a faith based element to this.

00:31:02.073 --> 00:31:05.763
So I would love to get into more
churches where there's either

00:31:05.763 --> 00:31:09.543
women's groups or mom and daughter
groups, because what I'm learning is.

00:31:10.093 --> 00:31:13.363
Is teen girls will listen to me
because I'm not mom, I'm saying

00:31:13.363 --> 00:31:15.873
the exact same thing that mom
is saying, but I'm not moms.

00:31:15.873 --> 00:31:16.963
So they'll listen to me.

00:31:17.413 --> 00:31:21.433
And particularly with regard to body
image stuff and, and you know what

00:31:21.433 --> 00:31:22.783
to eat and all of that kind of stuff.

00:31:22.783 --> 00:31:25.033
So that's one area where
I'd like to get into.

00:31:25.393 --> 00:31:27.523
Um, I would like to.

00:31:28.683 --> 00:31:33.273
I w I don't know how to do this quite
yet, but somehow get into the education

00:31:33.273 --> 00:31:39.273
of, of young female athletes and, uh,
protecting themselves from injury.

00:31:39.603 --> 00:31:43.323
And, you know, I, I'm not necessarily
like a sports specific, but just.

00:31:44.088 --> 00:31:46.098
Here's how you can feel your body well.

00:31:46.188 --> 00:31:51.438
And, um, you know, if you've got a double
header or a lot of games, then, you know,

00:31:51.438 --> 00:31:56.988
maybe let's not eat McDonald's on the way
to a game, you know, something like that.

00:31:57.648 --> 00:31:58.548
Um, yeah.

00:31:58.548 --> 00:32:01.758
And then the other thing too,
which is more of a pipe dream, but

00:32:01.758 --> 00:32:05.388
I'll just go ahead and put it out
there in the universe is I will,

00:32:05.628 --> 00:32:07.668
I would love to spend some time.

00:32:09.123 --> 00:32:16.203
Um, talking to other fitness professionals
and, and really working on reframing

00:32:16.203 --> 00:32:22.143
the mindset of why we exercise and how
to support, uh, their participants,

00:32:22.143 --> 00:32:27.903
their clients, particularly those
who are over 40, because I, all I

00:32:27.903 --> 00:32:30.003
can speak of for is over 40 women.

00:32:30.003 --> 00:32:33.093
Cause that's kind of more my
specialty, but it's just a different

00:32:33.093 --> 00:32:35.733
mentality than the 25 year old.

00:32:36.693 --> 00:32:39.273
You know, th they are fantastic
and they can do a lot, and there's

00:32:39.273 --> 00:32:41.493
nothing wrong with them, but
it's, it's a different mentality.

00:32:41.853 --> 00:32:47.163
And I think in order to serve your clients
best, you kind of need to have a deeper

00:32:47.163 --> 00:32:49.983
understanding of what's important to them.

00:32:49.983 --> 00:32:54.123
And it's not always how they look
and how, and the size of their body.

00:32:56.548 --> 00:32:57.718
Kyle Wood: Yeah, I think
that's so important.

00:32:57.778 --> 00:33:01.108
I'm thinking about a lot of
the franchises that are fitness

00:33:01.108 --> 00:33:04.648
franchise that had taken off here
and there pretty much all targeting

00:33:05.188 --> 00:33:08.098
people sort of between 20 and 35.

00:33:09.148 --> 00:33:10.498
And so, yeah, I think.

00:33:11.838 --> 00:33:16.368
That's such an important underserved
population and yeah, I would

00:33:16.368 --> 00:33:18.378
love to have you back again.

00:33:18.838 --> 00:33:20.788
Just looking at the time, but
I'd love to have you back again.

00:33:20.788 --> 00:33:22.168
Maybe just to talk about that.

00:33:22.218 --> 00:33:27.578
maybe even with like, another couple of
trainers who are also working on this, we

00:33:27.578 --> 00:33:31.438
can do bit of around table, so people...

00:33:31.438 --> 00:33:32.708
Amy Connell: yeah, that'd be fantastic.

00:33:33.788 --> 00:33:36.578
Kyle Wood: If people want to
find out more about your book.

00:33:37.238 --> 00:33:41.018
Can you give me the name
again and the tagline?

00:33:41.918 --> 00:33:42.668
Amy Connell: Absolutely.

00:33:43.028 --> 00:33:49.748
Uh, the title is Your Worth Body
and the subtitle is Find Freedom And

00:33:49.748 --> 00:33:51.968
Health By Breaking All The Rules.

00:33:54.698 --> 00:33:55.838
It's on Amazon.

00:33:55.838 --> 00:33:56.108
Yeah.

00:33:56.108 --> 00:33:59.258
So you can just type
in 'your worthy body'.

00:33:59.588 --> 00:34:01.008
Um, Amy Connell.

00:34:01.008 --> 00:34:02.618
That's C O N N E L L.

00:34:03.088 --> 00:34:06.398
On the interweb I call 'em I'm  I
go by the name of Graced Health.

00:34:06.428 --> 00:34:12.488
It's G R A C E D health, because that's
a huge part of my, um, my messaging

00:34:12.488 --> 00:34:16.118
is just incorporating grace and it
doesn't have to be perfect into our

00:34:16.118 --> 00:34:20.168
health, into our movement, into our
eating, uh, and I will have a link there

00:34:20.168 --> 00:34:21.938
of, uh, going out and purchasing it.

00:34:21.938 --> 00:34:25.898
And then I can, Kyle, I can
also provide a link to you to.

00:34:26.518 --> 00:34:27.748
It put in the show notes.

00:34:27.748 --> 00:34:30.748
And so people can just get down in the
show notes and, uh, if that would be

00:34:30.748 --> 00:34:34.498
helpful to you and just click on that
and then go directly to, to Amazon.

00:34:34.888 --> 00:34:35.218
Kyle Wood: Yeah.

00:34:35.278 --> 00:34:37.318
I'll add that in the show notes below.

00:34:38.458 --> 00:34:39.568
Thank you so much, Amy.

00:34:39.568 --> 00:34:41.758
It was a, yeah, I can't
believe it's been a year.

00:34:41.848 --> 00:34:43.738
It was so nice to connect
with you and talk with you.

00:34:43.738 --> 00:34:46.168
And I felt, yeah, we could've
talked longer and definitely

00:34:46.168 --> 00:34:47.278
want to have you back again.

00:34:48.088 --> 00:34:48.808
Amy Connell: I would love that.

00:34:48.808 --> 00:34:51.808
I love talking shop and it's really
fun to be with like-minded people.

00:34:51.808 --> 00:34:52.698
So thank you for having me.

00:34:52.698 --> 00:34:55.598
Kyle Wood: You're welcome.