Sales Transformation

This episode of the Sales Transformation Podcast with Collin Mitchell features François Bourdeau, a Senior Account Executive and Founder of 5 on Friday, a venue where sellers practice the art of selling.

François shares that, more than just practicing the pitch, salespeople need to also practice the skills of giving and receiving feedback. This back and forth from mentors provides fresh perspectives on your sales process that you can apply and assess immediately.

Another vital skill is listening. As sellers, we need to refrain from simply waiting for the chance to blurt out your pitch and instead listen to what the client is saying. Be patient and be intentional with the frequency of your follow-ups.

Show Notes

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HIGHLIGHTS

01:39 Entering sales in tech pre-Y2K and starting a place to practice the craft 

05:33 Giving feedback is a skill that needs to be practiced too

10:27 Patience as a seller: Learn to listen and aim to educate

17:33 5 on Friday: Receiving feedback provides actionable improvement ideas

20:06 Connect with François and sign up with 5 on Friday

QUOTES

02:51 "I still fundamentally believe (sales) is one of the jobs that allows you the highest earning potential with the lowest barrier to entry. And I mean that in a good way. Anybody, really, can sell and I think it is an admirable trait."

11:30 "Your job really is just to wait, not to send that email every two days and check in or call and check in. They have a whole process internally... but waiting and being patient is probably one of the hardest things."

16:14 "You're coming there and there's got to be a consultative component. There's got to be some background. They're looking you to educate them, and if you can't, you're dead in the water."

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Learn more about François in the links below:

Learn more about Collin in the link below: 

Also, you can join our community by checking out  @salescast.community. If you're a sales professional looking to take your career to greater heights, please visit us at  https://salescast.co/ and set a call with Collin and Chris. 

What is Sales Transformation?

Welcome to the Sales Transformation Podcast, the definitive stop for leaders driving change in the sales world. Hosted by Kevin Warner, we dive deep into the minds of Founders, CEOs, VPs of Sales, and Sales Development Leaders from trailblazing startups to industry-leading public companies.

Our mission is simple: to illuminate the path to extraordinary sales leadership. We explore a broad spectrum of sales territories, from the intricacies of Founder Led Sales and Outbound Sales to the transformative potential of Technology in Sales and Social Selling. Whether it's mastering your CRM, optimizing conversions, scaling sales teams, or engineering a complete Sales Transformation, our conversations are set to challenge the status quo and redefine sales success.

With a new content every day of the week, we bring you unfiltered interviews with the luminaries of sales, people who have not just succeeded but transformed the way we think about sales. Kevin Warner also shares sharp, tactical sales tips every week, packing decades of sales wisdom into bite-sized insights.

So, if you're ready to rewrite the sales rulebook and learn from the best in the business, the Sales Transformation Podcast is your ticket. Write us a review, share the show, and join us on this journey of sales evolution. Let's transform the way we sell, together!