The Sales Transformation Podcast

How can sales teams leverage the technology that exists to better predict future sales revenues?

Ofer Zilberman, Senior Director for Business Insights and Productivity at ServiceNow joins Dr Phil Squire, as the two discuss the interesting topic of Predictive Analytics within Sales and how the subject has always been a challenge for organisations to manage.

Show Notes

How can sales teams leverage the technology that exists to better predict future sales revenues? 
 
Ofer Zilberman, Senior Director for Business Insights and Productivity at ServiceNow joins Dr Phil Squire, as the two discuss the interesting topic of Predictive Analytics within Sales and how the subject has always been a challenge for organisations to manage. 
 
Ofer has had various roles in Sales Operations, Sales Excellence and Productivity roles for a variety of global software companies such as Mercury, SAP, CommVault and, of course, ServiceNow, collaborating with sales management at all levels of the organisation to establish the right productivity-enhancing programmes that drive actionable insights via advanced analytics that not only predict business outcomes but secures them.
 
The pair discuss:
 
-       What are the right mindsets to have when looking at predictive analytics?
-       What type of programmes can help drive more pipeline?
-       How to produce data in a way that people will act on it and react to it?

 Show notes:
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What is The Sales Transformation Podcast?

The Sales Transformation Podcast is brought to you by Consalia. Led by Dr Philip Squire, Consalia is the UK’s only Sales Business School, providing Masters, Postgraduate & Undergraduate Apprenticeship programmes in Sales, dedicated to the improvement of sales performance. For over 20 years he has provided sales consulting education services and training to brands including Apple, AT&T, Ford, Hertz, HP, Pirelli, Royal Caribbean, SAP and Zurich Financial Services.

He is one of just a handful of sales professionals internationally to have a research doctorate in sales. Philip is a subject matter expert for the UK TrailBlazer undergraduate apprenticeship degree in sales and his passion for professionalising sales led him to create the world’s first sales consultancy delivering university-accredited undergraduate and postgraduate degrees in sales.

Consalia's vision is to make sales the world's most sought-after profession and this podcast has been created to provide sales professionals with inspiring and educational advice, as well as tips on relevant topics within the industry that will improve your knowledge, your careers and your sales teams.