{"version":"1.0.0","segments":[{"speaker":"Morgan Franklin","startTime":1.2,"endTime":2.73,"body":"Are you ever"},{"speaker":"Morgan Franklin","startTime":1.2,"endTime":2.73,"body":"trying to pick something on"},{"speaker":"Morgan Franklin","startTime":2.73,"endTime":6.42,"body":"Netflix but you just keep"},{"speaker":"Morgan Franklin","startTime":2.73,"endTime":6.42,"body":"scrolling and scrolling and"},{"speaker":"Morgan Franklin","startTime":6.42,"endTime":10.11,"body":"scrolling and watching ads, and"},{"speaker":"Morgan Franklin","startTime":6.42,"endTime":10.11,"body":"eventually you end up watching"},{"speaker":"Morgan Franklin","startTime":10.14,"endTime":13.44,"body":"this same thing you've been"},{"speaker":"Morgan Franklin","startTime":10.14,"endTime":13.44,"body":"watching for the past 10 years,"},{"speaker":"Morgan Franklin","startTime":13.98,"endTime":17.76,"body":"launching a podcast can feel"},{"speaker":"Morgan Franklin","startTime":13.98,"endTime":17.76,"body":"just like that. You're on the"},{"speaker":"Morgan Franklin","startTime":17.76,"endTime":22.23,"body":"hamster wheel of topics, episode"},{"speaker":"Morgan Franklin","startTime":17.76,"endTime":22.23,"body":"ideas, audience how you're going"},{"speaker":"Morgan Franklin","startTime":22.23,"endTime":26.94,"body":"to promote it, editing, the list"},{"speaker":"Morgan Franklin","startTime":22.23,"endTime":26.94,"body":"goes on and on. Respectfully, my"},{"speaker":"Morgan Franklin","startTime":26.94,"endTime":30.78,"body":"friend. This episode, we're"},{"speaker":"Morgan Franklin","startTime":26.94,"endTime":30.78,"body":"stopping the procrastination"},{"speaker":"Morgan Franklin","startTime":30.78,"endTime":34.14,"body":"cycle. I'm taking away the"},{"speaker":"Morgan Franklin","startTime":30.78,"endTime":34.14,"body":"remote. And I'm telling you"},{"speaker":"Morgan Franklin","startTime":34.14,"endTime":38.82,"body":"exactly how I launch a podcast"},{"speaker":"Morgan Franklin","startTime":34.14,"endTime":38.82,"body":"by next month. Hello, and"},{"speaker":"Morgan Franklin","startTime":38.82,"endTime":40.95,"body":"welcome to podcast for profit."},{"speaker":"Morgan Franklin","startTime":38.82,"endTime":40.95,"body":"Hello, and welcome to podcast"},{"speaker":"Morgan Franklin","startTime":40.95,"endTime":43.86,"body":"for profit. My name is Morgan"},{"speaker":"Morgan Franklin","startTime":40.95,"endTime":43.86,"body":"Franklin. I'm a podcast"},{"speaker":"Morgan Franklin","startTime":43.86,"endTime":47.85,"body":"producer, strategist, and"},{"speaker":"Morgan Franklin","startTime":43.86,"endTime":47.85,"body":"educator. This podcast will help"},{"speaker":"Morgan Franklin","startTime":47.85,"endTime":51.99,"body":"you create and grow a podcast"},{"speaker":"Morgan Franklin","startTime":47.85,"endTime":51.99,"body":"that cuts through the noise of"},{"speaker":"Morgan Franklin","startTime":51.99,"endTime":56.46,"body":"social media and speaks directly"},{"speaker":"Morgan Franklin","startTime":51.99,"endTime":56.46,"body":"to your target audience. If"},{"speaker":"Morgan Franklin","startTime":56.46,"endTime":59.64,"body":"you're ready to create a podcast"},{"speaker":"Morgan Franklin","startTime":56.46,"endTime":59.64,"body":"that will align you with the"},{"speaker":"Morgan Franklin","startTime":59.67,"endTime":63.09,"body":"experts in your industry,"},{"speaker":"Morgan Franklin","startTime":59.67,"endTime":63.09,"body":"position yourself as a trusted"},{"speaker":"Morgan Franklin","startTime":63.09,"endTime":67.17,"body":"leader and create another source"},{"speaker":"Morgan Franklin","startTime":63.09,"endTime":67.17,"body":"of revenue for your business,"},{"speaker":"Morgan Franklin","startTime":67.2,"endTime":70.71,"body":"you're in the right place. So we"},{"speaker":"Morgan Franklin","startTime":67.2,"endTime":70.71,"body":"have four weeks to launch a"},{"speaker":"Morgan Franklin","startTime":70.71,"endTime":75.45,"body":"podcast. No problem, we can do"},{"speaker":"Morgan Franklin","startTime":70.71,"endTime":75.45,"body":"this. And this is exactly how"},{"speaker":"Morgan Franklin","startTime":75.45,"endTime":79.23,"body":"we're going to do it. Before we"},{"speaker":"Morgan Franklin","startTime":75.45,"endTime":79.23,"body":"get started, I need everyone to"},{"speaker":"Morgan Franklin","startTime":79.23,"endTime":84.48,"body":"understand this is the Get It"},{"speaker":"Morgan Franklin","startTime":79.23,"endTime":84.48,"body":"Done method. I don't always"},{"speaker":"Morgan Franklin","startTime":84.48,"endTime":87.09,"body":"recommend the Get It Done"},{"speaker":"Morgan Franklin","startTime":84.48,"endTime":87.09,"body":"method. But if you're the kind"},{"speaker":"Morgan Franklin","startTime":87.09,"endTime":90.57,"body":"of kid that was always waiting"},{"speaker":"Morgan Franklin","startTime":87.09,"endTime":90.57,"body":"until the night before a project"},{"speaker":"Morgan Franklin","startTime":90.57,"endTime":95.7,"body":"was do or you thrive under high"},{"speaker":"Morgan Franklin","startTime":90.57,"endTime":95.7,"body":"pressure situations, or you just"},{"speaker":"Morgan Franklin","startTime":95.7,"endTime":99.03,"body":"need a strict deadline to get"},{"speaker":"Morgan Franklin","startTime":95.7,"endTime":99.03,"body":"things accomplished. This launch"},{"speaker":"Morgan Franklin","startTime":99.03,"endTime":104.16,"body":"strategy is probably for you."},{"speaker":"Morgan Franklin","startTime":99.03,"endTime":104.16,"body":"Week one, the first week we're"},{"speaker":"Morgan Franklin","startTime":104.16,"endTime":108.69,"body":"figuring out exactly what this"},{"speaker":"Morgan Franklin","startTime":104.16,"endTime":108.69,"body":"podcast is going to be and who's"},{"speaker":"Morgan Franklin","startTime":108.69,"endTime":112.05,"body":"going to listen to it. We can do"},{"speaker":"Morgan Franklin","startTime":108.69,"endTime":112.05,"body":"this a few different ways. And I"},{"speaker":"Morgan Franklin","startTime":112.05,"endTime":116.22,"body":"like to call this the chicken or"},{"speaker":"Morgan Franklin","startTime":112.05,"endTime":116.22,"body":"the egg method, you either need"},{"speaker":"Morgan Franklin","startTime":116.22,"endTime":120.33,"body":"to have a topic in mind that you"},{"speaker":"Morgan Franklin","startTime":116.22,"endTime":120.33,"body":"know corresponds to your skill"},{"speaker":"Morgan Franklin","startTime":120.33,"endTime":124.62,"body":"set business or content or even"},{"speaker":"Morgan Franklin","startTime":120.33,"endTime":124.62,"body":"a defined audience that you"},{"speaker":"Morgan Franklin","startTime":124.62,"endTime":128.7,"body":"already are serving. Sometimes"},{"speaker":"Morgan Franklin","startTime":124.62,"endTime":128.7,"body":"this overlaps and you have"},{"speaker":"Morgan Franklin","startTime":128.7,"endTime":131.85,"body":"exactly what you want your"},{"speaker":"Morgan Franklin","startTime":128.7,"endTime":131.85,"body":"podcast to be about. And"},{"speaker":"Morgan Franklin","startTime":131.85,"endTime":135.9,"body":"sometimes it doesn't. The best"},{"speaker":"Morgan Franklin","startTime":131.85,"endTime":135.9,"body":"advice I can give you is to"},{"speaker":"Morgan Franklin","startTime":135.9,"endTime":142.53,"body":"niche down. I know it's scary."},{"speaker":"Morgan Franklin","startTime":135.9,"endTime":142.53,"body":"Your Podcast isn't for everyone."},{"speaker":"Morgan Franklin","startTime":142.71,"endTime":147.09,"body":"And that is okay. This is why"},{"speaker":"Morgan Franklin","startTime":142.71,"endTime":147.09,"body":"more than half of podcasts that"},{"speaker":"Morgan Franklin","startTime":147.09,"endTime":150.75,"body":"start quit within the same year,"},{"speaker":"Morgan Franklin","startTime":147.09,"endTime":150.75,"body":"you start a podcast because you"},{"speaker":"Morgan Franklin","startTime":150.75,"endTime":154.44,"body":"want to have a podcast, and then"},{"speaker":"Morgan Franklin","startTime":150.75,"endTime":154.44,"body":"you realize you have no idea why"},{"speaker":"Morgan Franklin","startTime":154.44,"endTime":158.64,"body":"you're doing it or who it's for."},{"speaker":"Morgan Franklin","startTime":154.44,"endTime":158.64,"body":"No one is listening and you"},{"speaker":"Morgan Franklin","startTime":158.64,"endTime":161.67,"body":"don't know what to make content"},{"speaker":"Morgan Franklin","startTime":158.64,"endTime":161.67,"body":"about. That's what your first"},{"speaker":"Morgan Franklin","startTime":161.67,"endTime":165.84,"body":"priority Week One is to know"},{"speaker":"Morgan Franklin","startTime":161.67,"endTime":165.84,"body":"exactly the person that will be"},{"speaker":"Morgan Franklin","startTime":165.84,"endTime":170.73,"body":"listening to your podcast, you"},{"speaker":"Morgan Franklin","startTime":165.84,"endTime":170.73,"body":"need to know everything. What's"},{"speaker":"Morgan Franklin","startTime":170.73,"endTime":175.02,"body":"their age, gender, race,"},{"speaker":"Morgan Franklin","startTime":170.73,"endTime":175.02,"body":"education level salary? What did"},{"speaker":"Morgan Franklin","startTime":175.02,"endTime":177.84,"body":"they do for fun? What do they"},{"speaker":"Morgan Franklin","startTime":175.02,"endTime":177.84,"body":"want to learn about? Give them a"},{"speaker":"Morgan Franklin","startTime":177.84,"endTime":182.49,"body":"name? Know your audience and"},{"speaker":"Morgan Franklin","startTime":177.84,"endTime":182.49,"body":"tailor your topic for your"},{"speaker":"Morgan Franklin","startTime":182.49,"endTime":186.93,"body":"audience? And don't stop there?"},{"speaker":"Morgan Franklin","startTime":182.49,"endTime":186.93,"body":"Find out what you don't know"},{"speaker":"Morgan Franklin","startTime":186.93,"endTime":191.07,"body":"about them? What does your"},{"speaker":"Morgan Franklin","startTime":186.93,"endTime":191.07,"body":"audience struggle with? What"},{"speaker":"Morgan Franklin","startTime":191.07,"endTime":195.33,"body":"questions of theirs? Can you"},{"speaker":"Morgan Franklin","startTime":191.07,"endTime":195.33,"body":"answer before they even ask? How"},{"speaker":"Morgan Franklin","startTime":195.33,"endTime":199.71,"body":"can you build a connection that"},{"speaker":"Morgan Franklin","startTime":195.33,"endTime":199.71,"body":"is valuable to your audience and"},{"speaker":"Morgan Franklin","startTime":199.71,"endTime":204.57,"body":"makes them want to come back to"},{"speaker":"Morgan Franklin","startTime":199.71,"endTime":204.57,"body":"your podcast every week? One of"},{"speaker":"Morgan Franklin","startTime":204.57,"endTime":208.26,"body":"the easiest ways to figure this"},{"speaker":"Morgan Franklin","startTime":204.57,"endTime":208.26,"body":"out is to look at the podcasts"},{"speaker":"Morgan Franklin","startTime":208.26,"endTime":212.04,"body":"your future audience is"},{"speaker":"Morgan Franklin","startTime":208.26,"endTime":212.04,"body":"listening to and study them."},{"speaker":"Morgan Franklin","startTime":212.25,"endTime":217.26,"body":"What content is your audience"},{"speaker":"Morgan Franklin","startTime":212.25,"endTime":217.26,"body":"consuming? What's their favorite"},{"speaker":"Morgan Franklin","startTime":217.26,"endTime":221.85,"body":"podcast? Why is it their"},{"speaker":"Morgan Franklin","startTime":217.26,"endTime":221.85,"body":"favorite podcast? How can you"},{"speaker":"Morgan Franklin","startTime":221.85,"endTime":227.64,"body":"replicate that success? How can"},{"speaker":"Morgan Franklin","startTime":221.85,"endTime":227.64,"body":"you create more of that? I don't"},{"speaker":"Morgan Franklin","startTime":227.64,"endTime":230.91,"body":"want this to be misinterpreted"},{"speaker":"Morgan Franklin","startTime":227.64,"endTime":230.91,"body":"as I'm telling you to copy"},{"speaker":"Morgan Franklin","startTime":230.91,"endTime":235.41,"body":"another creator, because I am"},{"speaker":"Morgan Franklin","startTime":230.91,"endTime":235.41,"body":"absolutely not. I am saying see"},{"speaker":"Morgan Franklin","startTime":235.41,"endTime":241.44,"body":"what's working and analyze that."},{"speaker":"Morgan Franklin","startTime":235.41,"endTime":241.44,"body":"See what you like and dissect"},{"speaker":"Morgan Franklin","startTime":241.44,"endTime":245.1,"body":"why you like it. We don't have"},{"speaker":"Morgan Franklin","startTime":241.44,"endTime":245.1,"body":"to remake the wheel. Everything"},{"speaker":"Morgan Franklin","startTime":245.1,"endTime":248.67,"body":"has already been done, but it"},{"speaker":"Morgan Franklin","startTime":245.1,"endTime":248.67,"body":"hasn't been done by you. And"},{"speaker":"Morgan Franklin","startTime":248.67,"endTime":252.84,"body":"that is the secret ingredient."},{"speaker":"Morgan Franklin","startTime":248.67,"endTime":252.84,"body":"At the end of week one, you need"},{"speaker":"Morgan Franklin","startTime":252.84,"endTime":257.07,"body":"to have a breakdown of your"},{"speaker":"Morgan Franklin","startTime":252.84,"endTime":257.07,"body":"target audience, a podcast topic"},{"speaker":"Morgan Franklin","startTime":257.07,"endTime":262.35,"body":"that's built to serve and grow"},{"speaker":"Morgan Franklin","startTime":257.07,"endTime":262.35,"body":"with that audience, and a solid"},{"speaker":"Morgan Franklin","startTime":262.35,"endTime":265.17,"body":"list of other podcasts your"},{"speaker":"Morgan Franklin","startTime":262.35,"endTime":265.17,"body":"ideal audience would be"},{"speaker":"Morgan Franklin","startTime":265.17,"endTime":269.1,"body":"listening to and what you want"},{"speaker":"Morgan Franklin","startTime":265.17,"endTime":269.1,"body":"to have in common with those"},{"speaker":"Morgan Franklin","startTime":269.1,"endTime":274.44,"body":"shows. Week two, the second week"},{"speaker":"Morgan Franklin","startTime":269.1,"endTime":274.44,"body":"is all about finding the right"},{"speaker":"Morgan Franklin","startTime":274.44,"endTime":278.31,"body":"equipment and outlining your"},{"speaker":"Morgan Franklin","startTime":274.44,"endTime":278.31,"body":"first episodes. I have several"},{"speaker":"Morgan Franklin","startTime":278.31,"endTime":281.28,"body":"equipment guides at different"},{"speaker":"Morgan Franklin","startTime":278.31,"endTime":281.28,"body":"price points that I'll link in"},{"speaker":"Morgan Franklin","startTime":281.28,"endTime":284.67,"body":"the show notes that will help"},{"speaker":"Morgan Franklin","startTime":281.28,"endTime":284.67,"body":"you find a complete podcasting"},{"speaker":"Morgan Franklin","startTime":284.67,"endTime":289.65,"body":"system. which system you choose"},{"speaker":"Morgan Franklin","startTime":284.67,"endTime":289.65,"body":"is totally based on the show and"},{"speaker":"Morgan Franklin","startTime":289.65,"endTime":292.47,"body":"what your monetization goals"},{"speaker":"Morgan Franklin","startTime":289.65,"endTime":292.47,"body":"are. There are no right or wrong"},{"speaker":"Morgan Franklin","startTime":292.47,"endTime":296.16,"body":"answers. You can record your"},{"speaker":"Morgan Franklin","startTime":292.47,"endTime":296.16,"body":"podcast on your laptop in the"},{"speaker":"Morgan Franklin","startTime":296.16,"endTime":300.45,"body":"beginning, but the second week"},{"speaker":"Morgan Franklin","startTime":296.16,"endTime":300.45,"body":"needs to be focusing on try and"},{"speaker":"Morgan Franklin","startTime":300.45,"endTime":305.7,"body":"error, record a few minutes and"},{"speaker":"Morgan Franklin","startTime":300.45,"endTime":305.7,"body":"check the audio quality, record"},{"speaker":"Morgan Franklin","startTime":305.7,"endTime":310.11,"body":"a whole test episode, set up the"},{"speaker":"Morgan Franklin","startTime":305.7,"endTime":310.11,"body":"equipment where it's actually"},{"speaker":"Morgan Franklin","startTime":310.11,"endTime":314.91,"body":"going to be and test this out."},{"speaker":"Morgan Franklin","startTime":310.11,"endTime":314.91,"body":"This is such a critical step and"},{"speaker":"Morgan Franklin","startTime":314.91,"endTime":318.48,"body":"take it from me, someone that"},{"speaker":"Morgan Franklin","startTime":314.91,"endTime":318.48,"body":"has tested out a lot of"},{"speaker":"Morgan Franklin","startTime":318.48,"endTime":322.56,"body":"equipment and tried and failed"},{"speaker":"Morgan Franklin","startTime":318.48,"endTime":322.56,"body":"and tried and failed again, you"},{"speaker":"Morgan Franklin","startTime":322.56,"endTime":326.1,"body":"need the practice. While you're"},{"speaker":"Morgan Franklin","startTime":322.56,"endTime":326.1,"body":"practicing setting up your"},{"speaker":"Morgan Franklin","startTime":326.1,"endTime":328.95,"body":"equipment and making sure that"},{"speaker":"Morgan Franklin","startTime":326.1,"endTime":328.95,"body":"you have the ability to properly"},{"speaker":"Morgan Franklin","startTime":328.95,"endTime":332.73,"body":"record an episode, you need to"},{"speaker":"Morgan Franklin","startTime":328.95,"endTime":332.73,"body":"be working on your first episode"},{"speaker":"Morgan Franklin","startTime":332.73,"endTime":337.05,"body":"outlines. For a solo show, I"},{"speaker":"Morgan Franklin","startTime":332.73,"endTime":337.05,"body":"like to have a topic that's"},{"speaker":"Morgan Franklin","startTime":337.05,"endTime":341.52,"body":"broken into three manageable"},{"speaker":"Morgan Franklin","startTime":337.05,"endTime":341.52,"body":"sections around a central point,"},{"speaker":"Morgan Franklin","startTime":341.88,"endTime":346.02,"body":"your listener can only take in"},{"speaker":"Morgan Franklin","startTime":341.88,"endTime":346.02,"body":"so much information, and you"},{"speaker":"Morgan Franklin","startTime":346.02,"endTime":349.17,"body":"need to present it in an"},{"speaker":"Morgan Franklin","startTime":346.02,"endTime":349.17,"body":"organized way. So let's say your"},{"speaker":"Morgan Franklin","startTime":349.17,"endTime":353.04,"body":"podcast is about writing a book"},{"speaker":"Morgan Franklin","startTime":349.17,"endTime":353.04,"body":"and your podcast episode is"},{"speaker":"Morgan Franklin","startTime":353.04,"endTime":356.67,"body":"about finding a publisher. For"},{"speaker":"Morgan Franklin","startTime":353.04,"endTime":356.67,"body":"this example, you don't have to"},{"speaker":"Morgan Franklin","startTime":356.67,"endTime":360.33,"body":"tell every single thing about"},{"speaker":"Morgan Franklin","startTime":356.67,"endTime":360.33,"body":"finding a book publisher, you"},{"speaker":"Morgan Franklin","startTime":360.33,"endTime":363.12,"body":"couldn't anyway, it's"},{"speaker":"Morgan Franklin","startTime":360.33,"endTime":363.12,"body":"impossible, but instead"},{"speaker":"Morgan Franklin","startTime":363.12,"endTime":367.5,"body":"highlight three pain points. So"},{"speaker":"Morgan Franklin","startTime":363.12,"endTime":367.5,"body":"for example, how to know when"},{"speaker":"Morgan Franklin","startTime":367.5,"endTime":370.77,"body":"it's time to look for a"},{"speaker":"Morgan Franklin","startTime":367.5,"endTime":370.77,"body":"publisher, what to look for, in"},{"speaker":"Morgan Franklin","startTime":370.77,"endTime":375.27,"body":"a publisher, what a publisher"},{"speaker":"Morgan Franklin","startTime":370.77,"endTime":375.27,"body":"might provide to you as an"},{"speaker":"Morgan Franklin","startTime":375.27,"endTime":378.93,"body":"author. From there, you can"},{"speaker":"Morgan Franklin","startTime":375.27,"endTime":378.93,"body":"break it down even further into"},{"speaker":"Morgan Franklin","startTime":378.93,"endTime":382.62,"body":"multiple questions of each one"},{"speaker":"Morgan Franklin","startTime":378.93,"endTime":382.62,"body":"of these sections. And that's"},{"speaker":"Morgan Franklin","startTime":382.62,"endTime":385.56,"body":"your episode. This is a topic"},{"speaker":"Morgan Franklin","startTime":382.62,"endTime":385.56,"body":"that you can come back to as"},{"speaker":"Morgan Franklin","startTime":385.56,"endTime":388.74,"body":"many times as you want. But"},{"speaker":"Morgan Franklin","startTime":385.56,"endTime":388.74,"body":"having an episode that's too"},{"speaker":"Morgan Franklin","startTime":388.74,"endTime":392.1,"body":"overwhelming and has way too"},{"speaker":"Morgan Franklin","startTime":388.74,"endTime":392.1,"body":"much information isn't going to"},{"speaker":"Morgan Franklin","startTime":392.1,"endTime":394.86,"body":"do anything for your listener"},{"speaker":"Morgan Franklin","startTime":392.1,"endTime":394.86,"body":"and it's going to be a huge"},{"speaker":"Morgan Franklin","startTime":394.86,"endTime":398.16,"body":"headache for you trying to"},{"speaker":"Morgan Franklin","startTime":394.86,"endTime":398.16,"body":"figure out how to record it. I"},{"speaker":"Morgan Franklin","startTime":398.16,"endTime":402.09,"body":"encourage every podcaster I work"},{"speaker":"Morgan Franklin","startTime":398.16,"endTime":402.09,"body":"with to have at least 10 episode"},{"speaker":"Morgan Franklin","startTime":402.09,"endTime":406.05,"body":"ideas written down on a piece of"},{"speaker":"Morgan Franklin","startTime":402.09,"endTime":406.05,"body":"paper before they start"},{"speaker":"Morgan Franklin","startTime":406.05,"endTime":410.43,"body":"recording. And four episodes"},{"speaker":"Morgan Franklin","startTime":406.05,"endTime":410.43,"body":"completely recorded by the time"},{"speaker":"Morgan Franklin","startTime":410.43,"endTime":414.45,"body":"they launch. Podcasting is"},{"speaker":"Morgan Franklin","startTime":410.43,"endTime":414.45,"body":"intense. And you need this"},{"speaker":"Morgan Franklin","startTime":414.45,"endTime":418.02,"body":"reminder to your earlier self"},{"speaker":"Morgan Franklin","startTime":414.45,"endTime":418.02,"body":"who was doing all this stuff and"},{"speaker":"Morgan Franklin","startTime":418.02,"endTime":423.0,"body":"had all these ideas why you're"},{"speaker":"Morgan Franklin","startTime":418.02,"endTime":423.0,"body":"making this podcast, you can do"},{"speaker":"Morgan Franklin","startTime":423.0,"endTime":427.68,"body":"this, but you have to set"},{"speaker":"Morgan Franklin","startTime":423.0,"endTime":427.68,"body":"yourself up for success. To at"},{"speaker":"Morgan Franklin","startTime":427.68,"endTime":432.75,"body":"the end of week two, you need to"},{"speaker":"Morgan Franklin","startTime":427.68,"endTime":432.75,"body":"have 10 podcast episode ideas."},{"speaker":"Morgan Franklin","startTime":432.75,"endTime":436.83,"body":"So that is just the topic idea."},{"speaker":"Morgan Franklin","startTime":432.75,"endTime":436.83,"body":"Don't worry about anything else."},{"speaker":"Morgan Franklin","startTime":437.22,"endTime":441.6,"body":"From those 10 episodes pick for"},{"speaker":"Morgan Franklin","startTime":437.22,"endTime":441.6,"body":"that you will be breaking down"},{"speaker":"Morgan Franklin","startTime":441.6,"endTime":444.99,"body":"further into three sections and"},{"speaker":"Morgan Franklin","startTime":441.6,"endTime":444.99,"body":"writing notes from those"},{"speaker":"Morgan Franklin","startTime":444.99,"endTime":449.61,"body":"sections. This is going to be"},{"speaker":"Morgan Franklin","startTime":444.99,"endTime":449.61,"body":"your first four episodes. By the"},{"speaker":"Morgan Franklin","startTime":449.61,"endTime":452.37,"body":"end of week two, you should have"},{"speaker":"Morgan Franklin","startTime":449.61,"endTime":452.37,"body":"done at least one practice"},{"speaker":"Morgan Franklin","startTime":452.37,"endTime":455.13,"body":"recording with your equipment"},{"speaker":"Morgan Franklin","startTime":452.37,"endTime":455.13,"body":"and make sure that everything is"},{"speaker":"Morgan Franklin","startTime":455.13,"endTime":458.04,"body":"working and that you know how to"},{"speaker":"Morgan Franklin","startTime":455.13,"endTime":458.04,"body":"use it and that this place is"},{"speaker":"Morgan Franklin","startTime":458.04,"endTime":460.89,"body":"going to be conducive to"},{"speaker":"Morgan Franklin","startTime":458.04,"endTime":460.89,"body":"recording. This doesn't have to"},{"speaker":"Morgan Franklin","startTime":460.89,"endTime":466.2,"body":"be a real episode, but it should"},{"speaker":"Morgan Franklin","startTime":460.89,"endTime":466.2,"body":"be a real recording. Week three,"},{"speaker":"Morgan Franklin","startTime":466.35,"endTime":469.8,"body":"we're halfway there. This is"},{"speaker":"Morgan Franklin","startTime":466.35,"endTime":469.8,"body":"going to be your busiest and"},{"speaker":"Morgan Franklin","startTime":469.8,"endTime":472.77,"body":"most exciting week because we're"},{"speaker":"Morgan Franklin","startTime":469.8,"endTime":472.77,"body":"finally starting to put all the"},{"speaker":"Morgan Franklin","startTime":472.77,"endTime":475.65,"body":"pieces together. To start off"},{"speaker":"Morgan Franklin","startTime":472.77,"endTime":475.65,"body":"this week, we're going to do"},{"speaker":"Morgan Franklin","startTime":475.65,"endTime":480.27,"body":"some housekeeping and pick a"},{"speaker":"Morgan Franklin","startTime":475.65,"endTime":480.27,"body":"podcast hosting platform. I"},{"speaker":"Morgan Franklin","startTime":480.27,"endTime":483.63,"body":"personally use Buzzsprout. And"},{"speaker":"Morgan Franklin","startTime":480.27,"endTime":483.63,"body":"I've had a great experience with"},{"speaker":"Morgan Franklin","startTime":483.63,"endTime":486.69,"body":"them. There are dozens of"},{"speaker":"Morgan Franklin","startTime":483.63,"endTime":486.69,"body":"podcast hosting platforms."},{"speaker":"Morgan Franklin","startTime":486.78,"endTime":489.72,"body":"They're all slightly different,"},{"speaker":"Morgan Franklin","startTime":486.78,"endTime":489.72,"body":"but generally all have the same"},{"speaker":"Morgan Franklin","startTime":489.72,"endTime":492.87,"body":"objective to distribute your"},{"speaker":"Morgan Franklin","startTime":489.72,"endTime":492.87,"body":"podcast to all the major"},{"speaker":"Morgan Franklin","startTime":492.87,"endTime":496.98,"body":"podcasting networks like Apple"},{"speaker":"Morgan Franklin","startTime":492.87,"endTime":496.98,"body":"podcasts, Spotify, Amazon,"},{"speaker":"Morgan Franklin","startTime":496.98,"endTime":500.67,"body":"music, etc. I get a lot of"},{"speaker":"Morgan Franklin","startTime":496.98,"endTime":500.67,"body":"questions from people on how is"},{"speaker":"Morgan Franklin","startTime":500.67,"endTime":503.31,"body":"their podcast going to be"},{"speaker":"Morgan Franklin","startTime":500.67,"endTime":503.31,"body":"distributed. And that's how you"},{"speaker":"Morgan Franklin","startTime":503.31,"endTime":507.0,"body":"just pick a podcast hosting"},{"speaker":"Morgan Franklin","startTime":503.31,"endTime":507.0,"body":"platform, you pay the monthly"},{"speaker":"Morgan Franklin","startTime":507.0,"endTime":510.57,"body":"rate, you upload the podcast and"},{"speaker":"Morgan Franklin","startTime":507.0,"endTime":510.57,"body":"they do the rest for you. So"},{"speaker":"Morgan Franklin","startTime":510.57,"endTime":513.78,"body":"this is where you're going to"},{"speaker":"Morgan Franklin","startTime":510.57,"endTime":513.78,"body":"establish your RSS feed, which"},{"speaker":"Morgan Franklin","startTime":513.78,"endTime":517.74,"body":"is where your podcast lives on"},{"speaker":"Morgan Franklin","startTime":513.78,"endTime":517.74,"body":"the internet. Once you get on"},{"speaker":"Morgan Franklin","startTime":517.74,"endTime":521.91,"body":"your podcast hosting platform,"},{"speaker":"Morgan Franklin","startTime":517.74,"endTime":521.91,"body":"this is very, very important."},{"speaker":"Morgan Franklin","startTime":522.06,"endTime":525.27,"body":"Take your time to fill out each"},{"speaker":"Morgan Franklin","startTime":522.06,"endTime":525.27,"body":"one of these sections about your"},{"speaker":"Morgan Franklin","startTime":525.27,"endTime":529.47,"body":"podcast and properly take the"},{"speaker":"Morgan Franklin","startTime":525.27,"endTime":529.47,"body":"time to name your podcast. Look"},{"speaker":"Morgan Franklin","startTime":529.47,"endTime":533.61,"body":"it over for any mistakes. I see"},{"speaker":"Morgan Franklin","startTime":529.47,"endTime":533.61,"body":"so many podcasters that aren't"},{"speaker":"Morgan Franklin","startTime":533.61,"endTime":536.91,"body":"taking the time to even write in"},{"speaker":"Morgan Franklin","startTime":533.61,"endTime":536.91,"body":"their about section for their"},{"speaker":"Morgan Franklin","startTime":536.91,"endTime":541.74,"body":"show. Why would anyone ever"},{"speaker":"Morgan Franklin","startTime":536.91,"endTime":541.74,"body":"listen to your podcast if you're"},{"speaker":"Morgan Franklin","startTime":541.74,"endTime":545.43,"body":"not taking the five minutes to"},{"speaker":"Morgan Franklin","startTime":541.74,"endTime":545.43,"body":"explain what it's about? And"},{"speaker":"Morgan Franklin","startTime":545.43,"endTime":549.96,"body":"don't use chat GPT or AI. Use"},{"speaker":"Morgan Franklin","startTime":545.43,"endTime":549.96,"body":"your brain and write a"},{"speaker":"Morgan Franklin","startTime":549.96,"endTime":553.11,"body":"captivating about section and"},{"speaker":"Morgan Franklin","startTime":549.96,"endTime":553.11,"body":"tell people why they need to"},{"speaker":"Morgan Franklin","startTime":553.11,"endTime":556.65,"body":"listen to your show. Tell people"},{"speaker":"Morgan Franklin","startTime":553.11,"endTime":556.65,"body":"what you are going to provide to"},{"speaker":"Morgan Franklin","startTime":556.65,"endTime":560.67,"body":"them. Because again, people can"},{"speaker":"Morgan Franklin","startTime":556.65,"endTime":560.67,"body":"tell when it's AI and that will"},{"speaker":"Morgan Franklin","startTime":560.67,"endTime":563.46,"body":"turn them off as quickly as you"},{"speaker":"Morgan Franklin","startTime":560.67,"endTime":563.46,"body":"not even having an about"},{"speaker":"Morgan Franklin","startTime":563.46,"endTime":567.36,"body":"section. During this process of"},{"speaker":"Morgan Franklin","startTime":563.46,"endTime":567.36,"body":"setting up your podcast. Your"},{"speaker":"Morgan Franklin","startTime":567.36,"endTime":571.14,"body":"host is going to ask for your"},{"speaker":"Morgan Franklin","startTime":567.36,"endTime":571.14,"body":"podcast cover art. Again, this"},{"speaker":"Morgan Franklin","startTime":571.14,"endTime":574.26,"body":"is very important. You know it's"},{"speaker":"Morgan Franklin","startTime":571.14,"endTime":574.26,"body":"important. It's the first thing"},{"speaker":"Morgan Franklin","startTime":574.26,"endTime":577.5,"body":"people will see when they see"},{"speaker":"Morgan Franklin","startTime":574.26,"endTime":577.5,"body":"your podcast. In a perfect"},{"speaker":"Morgan Franklin","startTime":577.5,"endTime":580.62,"body":"world. You're able to hire a"},{"speaker":"Morgan Franklin","startTime":577.5,"endTime":580.62,"body":"graphic designer and a"},{"speaker":"Morgan Franklin","startTime":580.62,"endTime":584.16,"body":"photographer and a fully"},{"speaker":"Morgan Franklin","startTime":580.62,"endTime":584.16,"body":"produced cover. But that isn't"},{"speaker":"Morgan Franklin","startTime":584.16,"endTime":590.19,"body":"the world most of us live in. So"},{"speaker":"Morgan Franklin","startTime":584.16,"endTime":590.19,"body":"look at podcast covers, see what"},{"speaker":"Morgan Franklin","startTime":590.19,"endTime":593.82,"body":"you like about them and"},{"speaker":"Morgan Franklin","startTime":590.19,"endTime":593.82,"body":"replicate what's working. use"},{"speaker":"Morgan Franklin","startTime":593.82,"endTime":598.23,"body":"Canva get creative, but take"},{"speaker":"Morgan Franklin","startTime":593.82,"endTime":598.23,"body":"time to do this intentionally"},{"speaker":"Morgan Franklin","startTime":598.26,"endTime":601.11,"body":"because this is your podcast"},{"speaker":"Morgan Franklin","startTime":598.26,"endTime":601.11,"body":"visual Little brand and it"},{"speaker":"Morgan Franklin","startTime":601.11,"endTime":604.74,"body":"matters. If you have no idea"},{"speaker":"Morgan Franklin","startTime":601.11,"endTime":604.74,"body":"where to start, check out"},{"speaker":"Morgan Franklin","startTime":604.74,"endTime":607.8,"body":"something like Fiverr, which is"},{"speaker":"Morgan Franklin","startTime":604.74,"endTime":607.8,"body":"where you can go and hire an"},{"speaker":"Morgan Franklin","startTime":607.8,"endTime":611.25,"body":"independent artist and pay them"},{"speaker":"Morgan Franklin","startTime":607.8,"endTime":611.25,"body":"a small commission. Or if you"},{"speaker":"Morgan Franklin","startTime":611.25,"endTime":613.77,"body":"have a local community college"},{"speaker":"Morgan Franklin","startTime":611.25,"endTime":613.77,"body":"or university that has a"},{"speaker":"Morgan Franklin","startTime":613.77,"endTime":616.86,"body":"business course or an art"},{"speaker":"Morgan Franklin","startTime":613.77,"endTime":616.86,"body":"department with a graphic design"},{"speaker":"Morgan Franklin","startTime":616.86,"endTime":620.25,"body":"program, reach out to them, see"},{"speaker":"Morgan Franklin","startTime":616.86,"endTime":620.25,"body":"if they're taking on any"},{"speaker":"Morgan Franklin","startTime":620.25,"endTime":625.2,"body":"projects get scrappy with this,"},{"speaker":"Morgan Franklin","startTime":620.25,"endTime":625.2,"body":"but put some time and effort"},{"speaker":"Morgan Franklin","startTime":625.2,"endTime":629.58,"body":"into making it the best that you"},{"speaker":"Morgan Franklin","startTime":625.2,"endTime":629.58,"body":"can. Lastly, we're going to be"},{"speaker":"Morgan Franklin","startTime":629.58,"endTime":634.11,"body":"recording your first four"},{"speaker":"Morgan Franklin","startTime":629.58,"endTime":634.11,"body":"podcast episodes. This will be"},{"speaker":"Morgan Franklin","startTime":634.11,"endTime":637.47,"body":"terrifying, exciting, and"},{"speaker":"Morgan Franklin","startTime":634.11,"endTime":637.47,"body":"probably feel a little awkward."},{"speaker":"Morgan Franklin","startTime":637.59,"endTime":640.92,"body":"And that's okay. The journey of"},{"speaker":"Morgan Franklin","startTime":637.59,"endTime":640.92,"body":"1000 miles starts with the first"},{"speaker":"Morgan Franklin","startTime":640.92,"endTime":645.48,"body":"step and this is your first"},{"speaker":"Morgan Franklin","startTime":640.92,"endTime":645.48,"body":"step. Don't be hard on yourself."},{"speaker":"Morgan Franklin","startTime":645.66,"endTime":649.65,"body":"Be proud of yourself, you are"},{"speaker":"Morgan Franklin","startTime":645.66,"endTime":649.65,"body":"doing something that so many"},{"speaker":"Morgan Franklin","startTime":649.65,"endTime":653.1,"body":"other people only wish they"},{"speaker":"Morgan Franklin","startTime":649.65,"endTime":653.1,"body":"could do. So even if you have a"},{"speaker":"Morgan Franklin","startTime":653.1,"endTime":657.9,"body":"huge major stinker of a first"},{"speaker":"Morgan Franklin","startTime":653.1,"endTime":657.9,"body":"episode, where you absolutely"},{"speaker":"Morgan Franklin","startTime":657.9,"endTime":662.4,"body":"bomb, you can always try again."},{"speaker":"Morgan Franklin","startTime":657.9,"endTime":662.4,"body":"Or you can move on knowing next"},{"speaker":"Morgan Franklin","startTime":662.4,"endTime":666.33,"body":"time you're going to do an even"},{"speaker":"Morgan Franklin","startTime":662.4,"endTime":666.33,"body":"better job. None of us are born"},{"speaker":"Morgan Franklin","startTime":666.33,"endTime":670.53,"body":"knowing how to podcast or speak"},{"speaker":"Morgan Franklin","startTime":666.33,"endTime":670.53,"body":"into a microphone or create"},{"speaker":"Morgan Franklin","startTime":670.53,"endTime":675.15,"body":"content, you will learn every"},{"speaker":"Morgan Franklin","startTime":670.53,"endTime":675.15,"body":"step of this journey. And"},{"speaker":"Morgan Franklin","startTime":675.15,"endTime":678.42,"body":"someday you're gonna look back"},{"speaker":"Morgan Franklin","startTime":675.15,"endTime":678.42,"body":"on how far you've come. But for"},{"speaker":"Morgan Franklin","startTime":678.42,"endTime":682.68,"body":"now, get your podcast notes and"},{"speaker":"Morgan Franklin","startTime":678.42,"endTime":682.68,"body":"a big glass of water and press"},{"speaker":"Morgan Franklin","startTime":682.68,"endTime":686.82,"body":"record. At the end of week"},{"speaker":"Morgan Franklin","startTime":682.68,"endTime":686.82,"body":"three, you should have a podcast"},{"speaker":"Morgan Franklin","startTime":686.82,"endTime":690.78,"body":"hosting platform selected and"},{"speaker":"Morgan Franklin","startTime":686.82,"endTime":690.78,"body":"paid for. You should have set up"},{"speaker":"Morgan Franklin","startTime":690.78,"endTime":694.77,"body":"your podcasts in your RSS feed"},{"speaker":"Morgan Franklin","startTime":690.78,"endTime":694.77,"body":"with an optimized podcast name"},{"speaker":"Morgan Franklin","startTime":694.92,"endTime":699.15,"body":"about section and cover art. You"},{"speaker":"Morgan Franklin","startTime":694.92,"endTime":699.15,"body":"should have recorded your first"},{"speaker":"Morgan Franklin","startTime":699.18,"endTime":704.55,"body":"four episodes and have them"},{"speaker":"Morgan Franklin","startTime":699.18,"endTime":704.55,"body":"ready to export. Week four."},{"speaker":"Morgan Franklin","startTime":704.58,"endTime":708.42,"body":"We're finally at week four and"},{"speaker":"Morgan Franklin","startTime":704.58,"endTime":708.42,"body":"we're in the homestretch to"},{"speaker":"Morgan Franklin","startTime":708.42,"endTime":712.8,"body":"launch day. This week you're"},{"speaker":"Morgan Franklin","startTime":708.42,"endTime":712.8,"body":"focusing on editing, exporting"},{"speaker":"Morgan Franklin","startTime":712.83,"endTime":717.69,"body":"and scheduling your launch week."},{"speaker":"Morgan Franklin","startTime":712.83,"endTime":717.69,"body":"Pick which day of the next week"},{"speaker":"Morgan Franklin","startTime":717.69,"endTime":720.45,"body":"you're going to be launching"},{"speaker":"Morgan Franklin","startTime":717.69,"endTime":720.45,"body":"your podcast personally, I like"},{"speaker":"Morgan Franklin","startTime":720.45,"endTime":724.71,"body":"to arrow my podcasts on Monday"},{"speaker":"Morgan Franklin","startTime":720.45,"endTime":724.71,"body":"mornings. I love Mondays. I love"},{"speaker":"Morgan Franklin","startTime":724.71,"endTime":729.0,"body":"a new week and it seems bright"},{"speaker":"Morgan Franklin","startTime":724.71,"endTime":729.0,"body":"for my brand. Fridays might be"},{"speaker":"Morgan Franklin","startTime":729.0,"endTime":732.27,"body":"right for you Wednesdays or"},{"speaker":"Morgan Franklin","startTime":729.0,"endTime":732.27,"body":"Sundays, whatever day of the"},{"speaker":"Morgan Franklin","startTime":732.27,"endTime":735.51,"body":"week, it is make sure that it's"},{"speaker":"Morgan Franklin","startTime":732.27,"endTime":735.51,"body":"a day that works with your"},{"speaker":"Morgan Franklin","startTime":735.51,"endTime":738.72,"body":"schedule. And this is a good day"},{"speaker":"Morgan Franklin","startTime":735.51,"endTime":738.72,"body":"to consistently air your"},{"speaker":"Morgan Franklin","startTime":738.72,"endTime":741.99,"body":"episodes on and probably have a"},{"speaker":"Morgan Franklin","startTime":738.72,"endTime":741.99,"body":"little work the night before."},{"speaker":"Morgan Franklin","startTime":742.68,"endTime":746.04,"body":"Now that you have your first"},{"speaker":"Morgan Franklin","startTime":742.68,"endTime":746.04,"body":"four episodes recorded, you're"},{"speaker":"Morgan Franklin","startTime":746.04,"endTime":750.84,"body":"ready to edit. If you don't take"},{"speaker":"Morgan Franklin","startTime":746.04,"endTime":750.84,"body":"anything else from this episode,"},{"speaker":"Morgan Franklin","startTime":750.84,"endTime":754.41,"body":"please listen to this, this"},{"speaker":"Morgan Franklin","startTime":750.84,"endTime":754.41,"body":"entire thing. Podcasting in"},{"speaker":"Morgan Franklin","startTime":754.41,"endTime":759.3,"body":"general, you have to go one day"},{"speaker":"Morgan Franklin","startTime":754.41,"endTime":759.3,"body":"at a time, you will learn so"},{"speaker":"Morgan Franklin","startTime":759.33,"endTime":763.17,"body":"much between Episode One and"},{"speaker":"Morgan Franklin","startTime":759.33,"endTime":763.17,"body":"episode two, and Episode Two and"},{"speaker":"Morgan Franklin","startTime":763.17,"endTime":766.89,"body":"Episode Three and Episode Three"},{"speaker":"Morgan Franklin","startTime":763.17,"endTime":766.89,"body":"and episode four. Editing is"},{"speaker":"Morgan Franklin","startTime":766.89,"endTime":771.72,"body":"time consuming, and it will eat"},{"speaker":"Morgan Franklin","startTime":766.89,"endTime":771.72,"body":"you alive if you let it. So"},{"speaker":"Morgan Franklin","startTime":771.72,"endTime":776.04,"body":"don't let it start with editing"},{"speaker":"Morgan Franklin","startTime":771.72,"endTime":776.04,"body":"out the big mistakes and"},{"speaker":"Morgan Franklin","startTime":776.04,"endTime":780.03,"body":"anything you absolutely don't"},{"speaker":"Morgan Franklin","startTime":776.04,"endTime":780.03,"body":"want in your episode. Take some"},{"speaker":"Morgan Franklin","startTime":780.03,"endTime":782.7,"body":"time to learn about the"},{"speaker":"Morgan Franklin","startTime":780.03,"endTime":782.7,"body":"equipment you're using and your"},{"speaker":"Morgan Franklin","startTime":782.7,"endTime":787.08,"body":"editing software. I personally"},{"speaker":"Morgan Franklin","startTime":782.7,"endTime":787.08,"body":"use Adobe Audition, but you can"},{"speaker":"Morgan Franklin","startTime":787.08,"endTime":791.04,"body":"download audacity for free. And"},{"speaker":"Morgan Franklin","startTime":787.08,"endTime":791.04,"body":"in the beginning. If you're on a"},{"speaker":"Morgan Franklin","startTime":791.04,"endTime":794.4,"body":"budget, I encourage you to do"},{"speaker":"Morgan Franklin","startTime":791.04,"endTime":794.4,"body":"that because Adobe can get very"},{"speaker":"Morgan Franklin","startTime":794.4,"endTime":798.81,"body":"expensive. I think the suite is"},{"speaker":"Morgan Franklin","startTime":794.4,"endTime":798.81,"body":"now $70 a month. So make sure"},{"speaker":"Morgan Franklin","startTime":798.81,"endTime":801.33,"body":"that you're picking an editing"},{"speaker":"Morgan Franklin","startTime":798.81,"endTime":801.33,"body":"platform that is going to work"},{"speaker":"Morgan Franklin","startTime":801.33,"endTime":804.45,"body":"with your podcast and your"},{"speaker":"Morgan Franklin","startTime":801.33,"endTime":804.45,"body":"budget. When you're finished"},{"speaker":"Morgan Franklin","startTime":804.45,"endTime":807.78,"body":"editing your episode, you still"},{"speaker":"Morgan Franklin","startTime":804.45,"endTime":807.78,"body":"have a bit more work for this"},{"speaker":"Morgan Franklin","startTime":807.78,"endTime":811.71,"body":"first episode, you need to pick"},{"speaker":"Morgan Franklin","startTime":807.78,"endTime":811.71,"body":"intro and outro music if you're"},{"speaker":"Morgan Franklin","startTime":811.71,"endTime":815.85,"body":"going to have it and decide what"},{"speaker":"Morgan Franklin","startTime":811.71,"endTime":815.85,"body":"the intro and closing of your"},{"speaker":"Morgan Franklin","startTime":815.85,"endTime":819.51,"body":"podcast will look like. This is"},{"speaker":"Morgan Franklin","startTime":815.85,"endTime":819.51,"body":"different for every show. And"},{"speaker":"Morgan Franklin","startTime":819.51,"endTime":822.48,"body":"again, I encourage you to think"},{"speaker":"Morgan Franklin","startTime":819.51,"endTime":822.48,"body":"about your audience what they"},{"speaker":"Morgan Franklin","startTime":822.48,"endTime":827.04,"body":"like, what they're expecting,"},{"speaker":"Morgan Franklin","startTime":822.48,"endTime":827.04,"body":"what makes sense what the vibe"},{"speaker":"Morgan Franklin","startTime":827.04,"endTime":830.28,"body":"of your show is and use that"},{"speaker":"Morgan Franklin","startTime":827.04,"endTime":830.28,"body":"information to guide your"},{"speaker":"Morgan Franklin","startTime":830.28,"endTime":834.15,"body":"decisions. Again, make sure"},{"speaker":"Morgan Franklin","startTime":830.28,"endTime":834.15,"body":"you're taking a minute to upload"},{"speaker":"Morgan Franklin","startTime":834.15,"endTime":838.53,"body":"the episode and properly title"},{"speaker":"Morgan Franklin","startTime":834.15,"endTime":838.53,"body":"and include an intriguing"},{"speaker":"Morgan Franklin","startTime":838.53,"endTime":842.25,"body":"description in the show notes."},{"speaker":"Morgan Franklin","startTime":838.53,"endTime":842.25,"body":"That first sentence needs to be"},{"speaker":"Morgan Franklin","startTime":842.25,"endTime":845.55,"body":"iconic. Sometimes that's all"},{"speaker":"Morgan Franklin","startTime":842.25,"endTime":845.55,"body":"people see when they're going to"},{"speaker":"Morgan Franklin","startTime":845.55,"endTime":848.49,"body":"click on your episode is that"},{"speaker":"Morgan Franklin","startTime":845.55,"endTime":848.49,"body":"first and so you need to hook"},{"speaker":"Morgan Franklin","startTime":848.49,"endTime":852.48,"body":"them and make sure they can't"},{"speaker":"Morgan Franklin","startTime":848.49,"endTime":852.48,"body":"resist hitting play. The last"},{"speaker":"Morgan Franklin","startTime":852.48,"endTime":855.33,"body":"thing is don't forget to spend"},{"speaker":"Morgan Franklin","startTime":852.48,"endTime":855.33,"body":"some time preparing for launch"},{"speaker":"Morgan Franklin","startTime":855.33,"endTime":858.75,"body":"day. I know this has been a long"},{"speaker":"Morgan Franklin","startTime":855.33,"endTime":858.75,"body":"four weeks and you deserve to"},{"speaker":"Morgan Franklin","startTime":858.75,"endTime":863.37,"body":"take a beat but this is not the"},{"speaker":"Morgan Franklin","startTime":858.75,"endTime":863.37,"body":"time. I want you to be rallying"},{"speaker":"Morgan Franklin","startTime":863.37,"endTime":866.82,"body":"the troops. You're drumming up"},{"speaker":"Morgan Franklin","startTime":863.37,"endTime":866.82,"body":"excitement. You're making posts"},{"speaker":"Morgan Franklin","startTime":866.82,"endTime":870.45,"body":"telling people you have a"},{"speaker":"Morgan Franklin","startTime":866.82,"endTime":870.45,"body":"podcast coming out. You need to"},{"speaker":"Morgan Franklin","startTime":870.45,"endTime":872.94,"body":"have the spirit of a high school"},{"speaker":"Morgan Franklin","startTime":870.45,"endTime":872.94,"body":"cheerleader the week of"},{"speaker":"Morgan Franklin","startTime":872.94,"endTime":876.72,"body":"Homecoming. At the end of week"},{"speaker":"Morgan Franklin","startTime":872.94,"endTime":876.72,"body":"four you should have at least"},{"speaker":"Morgan Franklin","startTime":876.72,"endTime":881.13,"body":"one completed finished podcast"},{"speaker":"Morgan Franklin","startTime":876.72,"endTime":881.13,"body":"episode ready to launch the"},{"speaker":"Morgan Franklin","startTime":881.13,"endTime":885.51,"body":"following week with optimized"},{"speaker":"Morgan Franklin","startTime":881.13,"endTime":885.51,"body":"audio and copy that is scheduled"},{"speaker":"Morgan Franklin","startTime":885.51,"endTime":889.44,"body":"in your hosting platform. This"},{"speaker":"Morgan Franklin","startTime":885.51,"endTime":889.44,"body":"is possible will it be easy?"},{"speaker":"Morgan Franklin","startTime":889.68,"endTime":893.82,"body":"Probably not. But you can do"},{"speaker":"Morgan Franklin","startTime":889.68,"endTime":893.82,"body":"things that aren't easy. And you"},{"speaker":"Morgan Franklin","startTime":893.82,"endTime":897.63,"body":"can do this. One thing that I"},{"speaker":"Morgan Franklin","startTime":893.82,"endTime":897.63,"body":"want you to start on today"},{"speaker":"Morgan Franklin","startTime":897.66,"endTime":900.93,"body":"because I know this is a lot of"},{"speaker":"Morgan Franklin","startTime":897.66,"endTime":900.93,"body":"information to talk About, I"},{"speaker":"Morgan Franklin","startTime":900.93,"endTime":903.66,"body":"want you to get out a piece of"},{"speaker":"Morgan Franklin","startTime":900.93,"endTime":903.66,"body":"paper and write down your answer"},{"speaker":"Morgan Franklin","startTime":903.66,"endTime":907.53,"body":"to these questions. Make a few"},{"speaker":"Morgan Franklin","startTime":903.66,"endTime":907.53,"body":"goals for your Podcast, the"},{"speaker":"Morgan Franklin","startTime":907.53,"endTime":909.36,"body":"podcast that you've been"},{"speaker":"Morgan Franklin","startTime":907.53,"endTime":909.36,"body":"thinking about this entire"},{"speaker":"Morgan Franklin","startTime":909.36,"endTime":913.41,"body":"episode. And I don't want you to"},{"speaker":"Morgan Franklin","startTime":909.36,"endTime":913.41,"body":"be realistic. We have no time"},{"speaker":"Morgan Franklin","startTime":913.41,"endTime":918.48,"body":"for you to be realistic. This is"},{"speaker":"Morgan Franklin","startTime":913.41,"endTime":918.48,"body":"your wild, big dreams. And this"},{"speaker":"Morgan Franklin","startTime":918.48,"endTime":922.32,"body":"is what we are going to make a"},{"speaker":"Morgan Franklin","startTime":918.48,"endTime":922.32,"body":"reality. The first question is,"},{"speaker":"Morgan Franklin","startTime":922.38,"endTime":926.19,"body":"how does your podcast help"},{"speaker":"Morgan Franklin","startTime":922.38,"endTime":926.19,"body":"people? The second question is,"},{"speaker":"Morgan Franklin","startTime":926.49,"endTime":931.08,"body":"how does your podcast help you?"},{"speaker":"Morgan Franklin","startTime":926.49,"endTime":931.08,"body":"The third question is, how much"},{"speaker":"Morgan Franklin","startTime":931.08,"endTime":934.77,"body":"money are you making per"},{"speaker":"Morgan Franklin","startTime":931.08,"endTime":934.77,"body":"episode? And let me be the first"},{"speaker":"Morgan Franklin","startTime":934.77,"endTime":935.55,"body":"one to tell you."},{"speaker":"Morgan Franklin","startTime":935.61,"endTime":938.926,"body":"I can't wait to listen to your"},{"speaker":"Morgan Franklin","startTime":935.61,"endTime":938.926,"body":"podcast. Thank you so much for"},{"speaker":"Morgan Franklin","startTime":938.981,"endTime":942.135,"body":"joining me on this episode. If"},{"speaker":"Morgan Franklin","startTime":938.981,"endTime":942.135,"body":"you enjoyed the podcast and"},{"speaker":"Morgan Franklin","startTime":942.189,"endTime":945.451,"body":"you'd like to hear more episodes"},{"speaker":"Morgan Franklin","startTime":942.189,"endTime":945.451,"body":"like this one, go ahead and"},{"speaker":"Morgan Franklin","startTime":945.506,"endTime":948.279,"body":"subscribe to the show new"},{"speaker":"Morgan Franklin","startTime":945.506,"endTime":948.279,"body":"episodes air every Monday"},{"speaker":"Morgan Franklin","startTime":948.333,"endTime":951.705,"body":"morning and if you found this"},{"speaker":"Morgan Franklin","startTime":948.333,"endTime":951.705,"body":"episode valuable and you want to"},{"speaker":"Morgan Franklin","startTime":951.759,"endTime":955.13,"body":"help other business owners and"},{"speaker":"Morgan Franklin","startTime":951.759,"endTime":955.13,"body":"podcasters will leave me a five"},{"speaker":"Morgan Franklin","startTime":955.185,"endTime":958.447,"body":"star review? It helps the show"},{"speaker":"Morgan Franklin","startTime":955.185,"endTime":958.447,"body":"rank higher in the charts and"},{"speaker":"Morgan Franklin","startTime":958.501,"endTime":961.764,"body":"brings more entrepreneurs the"},{"speaker":"Morgan Franklin","startTime":958.501,"endTime":961.764,"body":"information they need to start"},{"speaker":"Morgan Franklin","startTime":961.818,"endTime":963.45,"body":"making money on their podcast."}]}