In this episode, Jim and Tyson will talk about the importance of using plain language; everyday words and keeping it simple so your target understands you better. They will go over a list of 8 tips to help you do it and not sounding like a lawyer.
- Not using tactical language.
- Take notes in client meetings of things that you hear from them.
- Put yourself in your client's shoes and think about how they view things.
- Read over the chat and emails that you get.
- Show more of your personal life so you can relate better with your clients.
- If you are struggling with content have somebody in your office read it over.
- Speak about your journey as a lawyer and write a BIO.
- Read what you write out loud.
Tyson’s tip:
https://www.renderforest.com/. Free Tools for creating professional intros, animations, slideshows and music visualizations in minutes.
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What is Maximum Lawyer?
Maximum Lawyer is the podcast for law firm owners who want to scale with intention and build a business that works for their life.
Hosted by Tyson Mutrux, each weekly episode features candid conversations with law firm owners, business experts, and industry leaders sharing real strategies and lessons learned in the trenches.
If you're ready to grow your firm with less stress and more support, this is your next must listen. Subscribe today.