Experience Builders

Is cold calling dead? Listen in as we challenge the myths & misconceptions about cold calling in the trade show and event space with Chris Beall & Dan McClain. Get ready to turn a shaky strategy into a secret weapon!

Time Stamps
  • 00:52 - Episode Intro
  • 02:12 - Guest Intro
  • 04:27 - How Connect and Sell Works
  • 11:12 - The Psychology of Cold Calling
  • 21:45 - Cold Calling in Trade Show Industry
  • 24:11 - Challenges in Cold Calling
  • 25:41 - Market Exploration and Product Development
  • 27:42 - Leveraging Connect and Sell for Success
  • 34:47 - How to Get Started with Connect & Sell
  • 38:58 - Episode Takeaways

Snippets from the Episode
  • "Voicemail is pretty much a dead letter box.” - Chris Beall
  • “Value is very dangerous in a cold call.” - Chris Beall
  •  “Doing what we do in this little slice of the industry statistically is five times more difficult than your average cold call.” -Dan McClain
  • “Everything everybody thinks intuitively about calling is wrong.”  - Chris Beall

Resources

More from Chris Beall

More from Dan McClain

More from Chris

More from Khalil

What is Experience Builders?

Exhibitors and experiential design agencies just want to put on amazing events for their clients. We know that events always present challenges, but one many of us didn’t see coming was the pandemic.

We started this podcast to share processes and systems to help you bounce back and future-proof your business against storms we may face down the road. We cover topics like how to access capital and funding, why and how to outsource, why and how to build a brand, creating a strong company culture, and much more.

With more knowledge at your fingertips, you’ll be able to put on powerful events and build a strong business that can weather any storm.