CIM Marketing Podcast

Is human authenticity still a competitive advantage in an AI-driven, metric-obsessed marketing world? 
 
In this episode of the CIM Marketing Podcast, host Ben Walker is joined by award-winning marketing leader and author Visha Kudhail to unpack what authentic marketing really looks like in practice. Together, they go far beyond buzzwords, TikTok trends, and vanity metrics.

If you’re a marketer, comms leader, or aspiring CMO wondering how to stay relevant in the AI era, this episode is for you.
 
Can’t wait for the full episode on Thursday? Check out the CIM Content hub now for all things marketing.

Creators and Guests

Host
Ben Walker
Host, CIM Marketing Podcast
Guest
Visha Kudhail
Marketing Leader and Author of Authentic Marketing

What is CIM Marketing Podcast?

The official podcast of The Chartered Institute of Marketing.

We spotlight actionable strategies, highlight best practices, and source expert opinions to help you elevate your marketing game. Whether you're focused on digital marketing, content creation, SEO, strategy, or something else entirely, we’ve got you covered.

Get the latest news, trends, and insights from across the industry. Hosted by Ben Walker, this podcast offers accessible, relevant discussions on the big issues impacting marketing today.

This podcast is your essential resource for staying ahead of the curve.