Chief Influencer

Stacey Hanke is a renowned orator, speaking coach, and Owner of Stacey Hanke, Inc. Stacey is also the Author of two books, Influence Redefined and Yes You Can!: Everything You Need From A to Z to Influence Others to Take Action. Stacey helps leaders become more effective communicators, build trust, and drive engagement. In her conversation with Host Anthony Shop, Stacey defines what it means to communicate with influence “Monday to Monday,” the connection between great speakers and Michael Jordan, and how to address the three communication issues that cause most problems in business.

Takeaways:
  • Communicating with influence Monday to Monday requires consistency in your body language and messaging across environments. That means you show up in the same way regardless of the setting. Your verbal and non-verbal communication is authentically you, whether you’re in a virtual or in-person environment. 
  • If you act differently to others in one setting than you do when in another, those around you will begin to question your authenticity, thereby undermining your credibility as a leader with influence. 
  • If you are leading a meeting, your job is to ensure your listeners understand your message and to motivate them to take action. One of the best ways to ensure you accomplish both parts of your job is by embracing brevity.
  • A cornerstone of building and growing trust is staying connected with the individuals in your audience anytime you’re speaking, whether it's virtual or in person. You should only be speaking when you're connecting with a pair of eyes. This allows you as the communicator to stay focused and constantly read your listeners to make sure that they feel personally involved in the conversation, which is crucial to keep them attentive, engaged, and connected.
  • Becoming a great communicator and an impactful influencer is similar to becoming a professional athlete. How? Through constantly practicing and making the most of every opportunity, you have to get feedback on your speaking progress. Build time into your schedule to practice every day.
  • Most problems that arise in companies are caused by either a lack of communication, communicating the wrong message, or using non-verbal body language distracting from the verbal message.

Quote of the Show:
  • “Communicate with influence, Monday to Monday. Every interaction is an opportunity to practice." - Stacey Hanke

Links:

Creators & Guests

Host
Anthony Shop
Anthony Shop believes in the power of people-centered branding and marketing to create a bright future. He chairs the National Digital Roundtable, the premier convener of digital innovators, leaders and policy shapers. Anthony also is the Co-Founder and Chief Strategy Officer of Social Driver, a digital services firm that helps companies and non-profits establish winning strategies with social media, websites, creative, and advertising. An enthusiastic presenter and teacher, he has led executive-level training for Amazon, PepsiCo, NASA, The British Embassy and the Bipartisan Policy Center. He has been recognized as an “OUTstanding LGBT Role Model” by The Financial Times, “40 Under 40” by The Washington Business Journal, and Business Leader of the Year by the DC Chamber of Commerce. A former newspaper reporter, Anthony was the first new media professional elected to the National Press Club’s Board of Governors. He currently serves on the boards of Leadership Greater Washington and LearnServe International. He earned his MBA from The George Washington University School of Business, where he teaches as an adjunct lecturer.
Producer
Robert Krueger
Robert is an Executive Director for The Communications Board, an organization with the mission of providing high-quality professional development for every communicator in every location. He is also the Global Lead for Partnership Communications at Gensler, the world’s largest architecture and design firm. Prior to his current role, he performed executive and CEO communications for Gensler, and was the senior director of public relations and social media at the Urban Land Institute. He obtained an MA in Communications and an MA in History from George Mason University. He did his undergraduate studies at the University of Missouri-Columbia. In addition, Robert has taught communications at universities including George Mason University, West Virginia University, and the University of Florida. Robert currently serves as Immediate-Past President for the Public Relations Society of America’s National Capital Chapter (PRSA-NCC) -- the nonprofit’s largest chapter.
Guest
Stacey Hanke
Stacey Hanke is a renowned orator, speaking coach, and Owner of Stacey Hanke, Inc. Stacey is also the Author of two books, Influence Redefined and Yes You Can!: Everything You Need From A to Z to Influence Others to Take Action. Stacey helps leaders become more effective communicators, build trust, and drive engagement.

What is Chief Influencer?

Chief Influencer is a podcast that explores how today’s successful leaders inspire and influence others to make an impact in the world. They aren’t just Chief Executives, they’re “Chief Influencers.” We interview a range of leaders and uncover how they build authentic connections - both inside their organizations and beyond. Your next breakthrough idea may come from a Chief Influencer facing similar challenges in a completely different sector.