{
  "version": "1.2.0",
  "chapters": [
    {
      "title": "– Intro\r",
      "startTime": 0,
      "endTime": 255.21
    },
    {
      "title": "– Canva’s marketing org structure\r",
      "startTime": 255.21,
      "endTime": 435.21
    },
    {
      "title": "– Blurring B2B and B2C\r",
      "startTime": 435.21,
      "endTime": 735.21
    },
    {
      "title": "– How Canva measures marketing impact\r",
      "startTime": 735.21,
      "endTime": 1035.21
    },
    {
      "title": "– Turning free users into enterprise deals\r",
      "startTime": 1035.21,
      "endTime": 1335.21
    },
    {
      "title": "– Data science’s role in marketing\r",
      "startTime": 1335.21,
      "endTime": 1515.21
    },
    {
      "title": "– Balancing brand bets with ROI\r",
      "startTime": 1515.21,
      "endTime": 1880.88
    },
    {
      "title": "– Inside the “Love Your Work” campaign\r",
      "startTime": 1880.88,
      "endTime": 2300.88
    },
    {
      "title": "– How Canva executes large campaigns\r",
      "startTime": 2300.88,
      "endTime": 2540.88
    },
    {
      "title": "– Building enterprise credibility and trust\r",
      "startTime": 2540.88,
      "endTime": 2720.88
    },
    {
      "title": "– FedEx case study on brand governance\r",
      "startTime": 2720.88,
      "endTime": 2960.88
    },
    {
      "title": "– Lessons from Google and Meta\r",
      "startTime": 2960.88,
      "endTime": 3136.6
    },
    {
      "title": "– Why creativity is a marketing superpower\r",
      "startTime": 3200.88,
      "endTime": 3136.6
    },
    {
      "title": "– Closing thoughts",
      "startTime": 3320.88,
      "endTime": 3136.6
    }
  ]
}