Growing your business internationally with business messaging, with the CEO of Messente, Uku Tomikas (Estonia)

Uku Tomikas, CEO of Messente, spoke to Rudolf Falat, founder of the Voice of FinTech podcast, about expanding your business abroad and leveraging the power of business messaging.

Here is what they covered:

• Uku's backstory
• Click-through rate on e-mails vs. SMS or messaging apps - which is better?
• How do you solve this problem? What is your unique selling point? 
• Why is a business messaging solution like Messente different from Whatsapp?
• What’s the compliance angle that you need to bear in mind?
• Who are your key clients? 
• Fraudsters are improving each year. What are the latest attacks related to messaging, and how to protect against them?
• What’s your technology angle, or do you have more brilliant engineers than other players?
• Can you tell us some of your new market launch success stories? How to go about it?
• Favorite business books: Thinking, Fast and Slow by Daniel Kahnemann and Measure What Matters by John Doerr
• The best way to reach out is [e-mail] or the Messente website

What is Voice of FinTech®?

Aiming to inspire entrepreneurs around the world to launch their new ventures. Connect FinTech enthusiasts with start-ups, incubators, accelerators, investors and incumbents.