The Future of Fundraising: 6 Lessons Learned in 2020 & How to Pivot Going Forward

Show Notes

Gabe Cooper, Virtuous' CEO and founder joins The Responsive Fundraising Podcast to discuss what we can glean from the events of 2020 and how fundraisers should pivot to maximize the potential of 2021. 2020 has been a year of massive change for nonprofits. Everything has changed from entire teams going remote overnight to a chaotic election season, to a civil rights movement driving systemic change, to the devastating impact of COVID-19. During the discussion Gabe shares six fundraising strategies nonprofit teams can carry forward into 2021.

6 Fundraising Strategies To Help You Grow

1) You must know your donors. And in order to know them, you must listen.

2) Generosity begets generosity.

3) Let 2021 be the year you get educated on donor advised funds and planned giving.

4) Don’t let the crisis go wasted.

5) Double down on your efforts to generate sustainable revenue.

6) Plan out your strategy, but do it with a pencil, not a pen.

https://www.virtuous.org/blog/2021-fundraising-strategies/
https://www.linkedin.com/in/gabecooper/ 

 

What is Responsive Lab Podcast?

Welcome to The Responsive Lab, presented by Virtuous. In this podcast, we're exploring how nonprofits leverage technology to deepen donor engagement. Join us in the lab as we mix innovation with impact, tackling challenges and discovering new possibilities for the nonprofit sector.