The Rich Webster Show

đź’¸ How To Charge More Free Workshop (January 21st): https://read.richwebster.co/htcm-workshop-1/


Most solopreneurs hit a wall around $100K. In this Episode, I’ll explain why.

I will walk you through the two business models every solopreneur eventually has to pick between:
1. Expert Business: Scale with PRICE (high-value, deep expertise)
2. Marketing Business: Scale with SYSTEMS (zero fulfillment, all marketing)

Here’s what I cover:
  • What they each are
  • Exactly how each makes money
  • What skills you would need to implement them
  • How you get clients with each model
  • What real life examples of these businesses look like
You’ll learn:
  • The hidden bottleneck keeping you stuck at $100K
  • The difference between scaling with price vs scaling with systems
  • The real reason you're exhausted (hint: you're running a job, not a business)
  • The dangerous trap of “generalist energy”
  • How to make your business feel lighter instead of heavier
  • The model that took me to $500K+ with zero team
If you're a freelancer, consultant, or creator trying to break past six figures without building a massive business, this one’s for you.

When you’re ready, here are 3 ways I can help you: 

👤 inner entrepreneur (Substack)
Insights on life/business from: $5m selling design + consulting, 400k followers online & 14 years of recovery from addiction.
https://richwebz.substack.com/

📬 Work Less Wednesday (Newsletter)
My weekly email. What I’m learning, doing, and thinking about. 30k+ readers.
https://read.richwebster.co/wlw

🤝 Work With Me (Consulting)
99% can ignore this. Work with 5 clients at a time. Expensive.
https://read.richwebster.co/consultingwaitlist/
Social Links:
Twitter: https://www.twitter.com/richwebz
Instagram: https://www.instagram.com/richwebz/
YouTube: https://www.youtube.com/@richwebz

What is The Rich Webster Show?

On The Rich Webster Show, you'll get an unfiltered look behind the scenes at how I'm running my businesses, the frameworks I use to build them, and how you can design your own business to work less and earn more. Along the way, you'll learn the strategies, tools, and frameworks to create a one-person business that meets both your profit and lifestyle goals.

Topics I cover include: entrepreneurship, productivity, lifestyle design, social media, design, creativity, business