Raul interviews Lucia Piseddu, founder of The BD School, who discusses the importance of authenticity, personalized outreach, and providing value in business development. She criticizes impersonal automation, advising companies to invest time and effort to understand their audiences. Lucia also emphasizes the need for high-quality, practical teachings in her school to ensure students are up-to-date with market trends. Additionally, she acknowledges the significance of personal involvement for business growth and guidance. Who’s The Guest? Lucia is the founder of The BD School, the first educational platform entirely dedicated to business development. They are on a mission to help BD pros around the world improve their skills and get great results in their jobs. Episode Highlights The necessity of being genuine and presenting original thoughts and ideas rather than copying others The persistence of spam and the importance of working smart over volume Approach taken by The BD School, starting with extensive research before crafting the first email How she began The BD School The challenging time when she considered looking for a traditional job as the stress of running the school became overwhelming Trust-building and maintaining the quality of the courses Importance of being practitioners themselves in order to provide quality education The need to stay updated due to fast-paced business development trends Episode Resources Connect with Raul Hernandez Ochoa https://www.linkedin.com/in/dogoodwork/ https://twitter.com/rherochoa https://dogoodwork.io/ Connect with Lucia Piseddu https://www.thebdschool.com/ https://www.linkedin.com/in/iamluciapiseddu/ lucia@thebdschool.com Review, Subscribe and Share If you like what you hear please leave a review by clicking here
Raul interviews Lucia Piseddu, founder of The BD School, who discusses the importance of authenticity, personalized outreach, and providing value in business development. She criticizes impersonal automation, advising companies to invest time and effort to understand their audiences. Lucia also emphasizes the need for high-quality, practical teachings in her school to ensure students are up-to-date with market trends. Additionally, she acknowledges the significance of personal involvement for business growth and guidance.
Who’s The Guest? Lucia is the founder of The BD School, the first educational platform entirely dedicated to business development. They are on a mission to help BD pros around the world improve their skills and get great results in their jobs.
Episode Highlights
Episode Resources
Review, Subscribe and Share If you like what you hear please leave a review by clicking here
#dogoodwork is not a label but a way of living.
It is the constant and diligent effort to achieve a new level of excellence in one’s own life.
It is the hidden inner beauty behind the struggle to achieve excellence.
It is not perfect but imperfect.
It is the effort, discipline and focus that often goes unnoticed.
The goal of this podcast is to highlight that drive.
The guests I have on this show emulate this drive in their own special way. You’ll be able to apply new ideas into your own life by learning from them.
We will also have 1on1 episodes with me where we’ll dive into my own experiences with entrepreneurship and leadership.
Every episode is designed to provide you with ideas that you can apply and grow in excellence in all areas of your life, business and career.
Do Good Work,
Raul